At OnDigi Solutions, I run paid search and paid social for agency clients across the UK, US, Saudi Arabia, and India. I build media plans from live Google Ads keyword data and implement conversion tracking, including GCLID capture and offline conversion uploads.
At Disruptiv Media, I managed Google, Microsoft, and Meta Ads across B2B and B2C accounts with up to $500K/month in aggregate spend. I built automated alerts for CPA spikes and pacing issues that cut wasted budget by 40%.
I also built Google Ads scripts, automated rules, and Looker Studio dashboards for budget control, bid adjustments, reporting, and performance monitoring. An LLM pipeline I built with the OpenAI API and Google Sheets grades sales-call transcripts for lead quality.
Earlier, at Opkey, I grew qualified leads 197% year over year and cut cost per qualified lead 50% by feeding CRM-graded lead quality back into bidding. At EverLighten, I delivered 5x ROAS for a US custom-manufacturing brand and rebuilt landing pages to load 2.4x faster.
