Shivansh Bansal
@shivanshbansal
Results-driven performance marketer with hands-on experience managing Meta, Google, and Amazon ad campaigns.
What I'm looking for
I’m a results-driven performance marketer with hands-on experience managing Meta, Google, and Amazon ad campaigns to drive user acquisition and conversions. I focus on audience targeting, bid optimization, and analytics to improve CTR and keep CPA efficient—always with an ROI-first mindset.
In my projects, I’ve run Meta and Google Ads for Unleavables.com, combining CRO-led creative/product page work with search ad optimization to drive measurable conversions and high-intent traffic. I’ve also built SEO recommendations using Screaming Frog and Google Search Console, and planned full-funnel programmatic campaigns using DV360 (including audience segmentation, frequency capping, and brand safety), while creating reels and content to support organic reach and engagement.
Experience
Work history, roles, and key accomplishments
Account Manager, Performance
AppSuccessor Media
Jan 2025 - Mar 2025 (2 months)
Executed mobile advertising campaigns across 5+ applications, increasing user acquisition by 30% and app engagement by 20% within three months. Streamlined Excel-based data queries and automated reporting, reducing campaign tracking time by 30% and improving data accuracy by 22%.
Digital Marketing Executive
Garage Productions
Mar 2024 - Dec 2024 (9 months)
Produced 20+ monthly reports and interactive dashboards to improve stakeholder decision-making efficiency by 30%. Implemented SEO across 4 websites, driving 45% growth in organic traffic, +15 points in domain authority, and improved rankings for 30+ target keywords.
Education
Degrees, certifications, and relevant coursework
D.Y. Patil Vidyapeeth
Master of Business Administration (MBA), Digital Marketing
2022 - 2024
Pursued an MBA in Digital Marketing at D.Y. Patil Vidyapeeth from 2022 to 2024.
Digiperform
Digital Marketing Master, Digital Marketing
2023 - 2024
Kraftshala
Marketing Launchpad Program, Digital Marketing
2025 -
Completed or is pursuing Kraftshala’s Marketing Launchpad Program (2025).
Delhi Metropolitan Education, GGSIPU
Bachelor's in Journalism and Mass Communication, Journalism and Mass Communication
2019 - 2022
Completed a Bachelor’s in Journalism and Mass Communication (2019–2022) under GGSIPU.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
Skills
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