Aanchal Verma
@aanchalverma
Digital marketing manager with 3+ years experience, blending Meta/Google performance ads, social media strategy, and content for measurable growth.
What I'm looking for
I’m a digital marketing professional with 3+ years of hands-on experience managing paid advertising campaigns, social media strategies, content creation, and app development for international clients. In my current role, I manage end-to-end delivery for multiple B2B SaaS clients, including healthcare software, API platforms, and medical transcription products.
I run Meta and Google Ads campaigns with monthly budgets exceeding $3,000 USD, owning audience targeting, creative strategy, budget allocation, performance reporting, and continuous optimization. I also serve as the primary point of contact between international clients and internal teams, coordinating communications, deliverable tracking, and follow-ups across time zones.
I bring a growth-focused content mindset too—building and scaling niche channels organically and producing video content that consistently reaches 1,000+ views per video. I’m comfortable leading content workflows from scripting and editing to publishing and performance tracking, while maintaining brand voice across multiple clients.
On the app side, I’ve built fully functional mobile applications for international clients using FlutterFlow and Firebase/Firestore, including AI integrations, community features, and live chat functionality. I’ve independently handled complete app rebuilds and I’m currently developing a mental fitness application (Satwhio) as a sole developer.
Experience
Work history, roles, and key accomplishments
Digital Marketing Manager
APS TeQ
Jul 2023 - Present (2 years 11 months)
Managed end-to-end digital marketing for multiple B2B SaaS clients, running Meta and Google Ads with $3,000+ monthly budgets. Served as the main point of contact for international clients, led sales team support, handled escalations, and delivered performance reports.
Freelance Content Creator
Freelance
Jan 2022 - Present (4 years 5 months)
Built niche content channels organically from scratch, including a gardening brand, using content strategy alone (zero paid promotion). Produced and published videos across YouTube and social platforms, consistently reaching 1,000+ views per video and monetizing a Facebook page through sustained engagement.
Social Media Executive
matebiz
Feb 2022 - Jun 2023 (1 year 4 months)
Managed social media accounts across Twitter/X, Meta, and LinkedIn with a focus on improving organic reach. Built and optimized social pages, created content, and maintained regular posting to support ongoing audience growth.
Crowdsource Rater
Lionbridge
Rated and reviewed social media content as part of a Facebook data quality project. Maintained consistent quality and met daily targets using defined rating guidelines.
Data Annotator
Telus International
Completed bilingual (Hindi & Hindi-English) data annotation with high accuracy and consistency. Followed structured guidelines and met strict quality benchmarks to maintain labeling accuracy.
Education
Degrees, certifications, and relevant coursework
Nice Institute, Pitampura
O Level, NIELIT O Level (DOEACC)
Pursuing NIELIT O Level (DOEACC) at Nice Institute, Pitampura.
CBSE Board (12th)
Class XII, Arts Stream
Grade: 80%
Studying in the Arts stream under CBSE Board for Class 12.
University of Delhi (Delhi University)
Bachelor of Arts (Honours), Political Science
Grade: Graduated 1st in Class
B.A. (Hons.) in Political Science, graduating 1st in class from Delhi University.
IICS Institute, Pitampura
Master Diploma, Multimedia & Animation
Completed a Master Diploma in Multimedia & Animation at IICS Institute, Pitampura.
CBSE Board (10th)
Class X
Grade: CGPA 7.2
Completed Class 10 under CBSE Board with a CGPA of 7.2.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
Skills
Interested in hiring Aanchal?
You can contact Aanchal and 90k+ other talented remote workers on Himalayas.
Message AanchalFind your dream job
Sign up now and join over 250,000+ remote workers who receive personalized job alerts, curated job matches, and more for free!
