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Priyanka Tripathy

@priyankatripathy

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Digital marketing professional driving growth through content, social and influencer strategy.

India

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What I'm looking for

I’m seeking roles where I can lead content and social strategies, scale influencer and email campaigns, and apply AI and automation to improve campaign efficiency and measurable growth.

I am a digital marketing professional with six years' experience delivering growth-focused content, social media strategy, and campaign execution for B2C and B2B brands. I consistently design data-informed content strategies, optimize social presence, lead influencer collaborations, and support end-to-end marketing operations to improve brand engagement across channels.

I have managed multi-project timelines and client coordination, delivered influencer-driven campaigns, and executed email and SEO content initiatives that improved conversions and search traction. I’m strengthening capabilities in AI-assisted marketing workflows, n8n automation, and no-code tools to increase campaign efficiency and reliable delivery.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Executive

Current

Momentum Techsys Pvt Ltd

Oct 2022 - Present (3 years 8 months)

Managed 15+ concurrent marketing projects, designed and executed social media content strategies to improve engagement and audience reach, and supported email marketing to boost conversions while coordinating cross-functional delivery.

Social Media Strategy Content Strategy Email Marketing Client Communication Campaign Optimization Canva Basic SEO Google Analytics

Social Media Campaign Associate

Confluencr

Dec 2021 - Sep 2022 (9 months)

Managed 30+ influencers across 10+ brand campaigns, coordinated brand-influencer communication, and ensured content consistency and alignment with campaign KPIs.

Influencer Marketing Campaign Management Content Review Performance Tracking Campaign Optimization

Social Media Strategist

Sorta Club

Jan 2022 - Mar 2022 (2 months)

Increased Instagram followers by 30% in one month through structured content planning and executed influencer-driven campaigns to expand brand reach.

Social Media Strategy Content Planning Audience Growth

Customer Care Executive

TTEC

Jul 2020 - Oct 2021 (1 year 3 months)

Resolved 100+ customer queries daily via chat and email with 80%+ positive feedback while maintaining SLA compliance and accurate, empathetic communication.

Customer Support Email Support Chat Support SLA Management Empathy Communication

Content Writer

Skylite Web

Jul 2020 - May 2021 (10 months)

Created SEO-friendly content for 100+ projects, helping clients increase search traction and lead conversion through optimized copy and content strategy.

Content Writing Content Strategy Keyword Research Client Communication Lead Generation Editing