Open to opportunities

Subitha Krishnan T K

@subithakrishnantk

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Passionate digital marketer with expertise in content creation and engagement.

India

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What I'm looking for

I am looking for a role that offers growth, responsibility, and opportunities for career development in a dynamic environment.

I am a passionate and results-driven professional with a strong background in digital marketing and content creation. My journey began with a Master of Computer Applications, which laid the foundation for my analytical skills and technical expertise. Over the years, I have honed my abilities in social media management, audience engagement, and storytelling, allowing me to create impactful content that resonates with diverse audiences.

In my recent role as a Social Media Specialist at Way.com, I developed and executed strategies that significantly enhanced brand visibility and audience engagement. My experience managing various social media platforms, including YouTube, Facebook, and Instagram, has equipped me with the skills to drive revenue and optimize marketing performance through data analysis and creative content creation. I am eager to leverage my skills and experience to contribute to your organization’s success.

Experience

Work history, roles, and key accomplishments

Current

Social Media Content Creator

Current

Self-Employed

Jan 2022 - Present (3 years 6 months)

Successfully built and grew a YouTube channel to over 500K subscribers and an Instagram presence to over 100K followers. Created high-quality video content that consistently engaged a diverse audience. Applied YouTube SEO techniques, optimizing titles, tags, and descriptions to maximize content visibility and reach.

Content Creation YouTube SEO Video Production Social Media Growth Community Building Content Strategy

Digital Marketing Manager

Crantia Technologies

Feb 2024 - Jul 2024 (5 months)

Developed lead generation strategies, significantly increasing high-quality leads for the company. Managed Facebook and Instagram paid campaigns to drive lead acquisition and enhance brand awareness. Analyzed Google Analytics metrics, including traffic, leads, and conversions, to optimize overall marketing performance.

Lead Generation Facebook Ads Instagram Ads Google Analytics Brand Performance Digital Marketing Campaign Management Data Analysis Brand Awareness

Social Media/Digital Marketing Manager

Ziloqa

Jan 2017 - Dec 2021 (4 years 11 months)

Created engaging video and blog content that significantly drove organic audience growth for the company. Managed and optimized Google and Facebook Ad campaigns, analyzing traffic data and generating comprehensive performance reports.

Content Creation Video Content Blog Google Ads Facebook Ads Digital Marketing Organic Growth Reporting

Java/J2EE Developer

Faith Infotech

Jan 2016 - Dec 2017 (1 year 11 months)

Developed scalable Java/J2EE applications, ensuring the delivery of high-quality software solutions. Collaborated closely with product managers and analysts to translate complex requirements into functional and efficient software.

Java J2EE Software Development Application Development Collaboration With Product Managers Scalability Software Engineering Problem Solving

Social Media Specialist

Way.com

Developed and executed social media strategies to enhance brand visibility and audience engagement. Managed and optimized Instagram, Facebook, Twitter, and YouTube channels, ensuring steady growth and driving revenue. Created engaging content using Canva and generated reports using Buffer, Zoho Social, and Hootsuite to track key metrics.

Social Media Strategy Content Creation Canva Buffer Zoho Hootsuite Keyword Research SEO Digital Marketing

Education

Degrees, certifications, and relevant coursework

Kannur University

Bachelor of Computer Applications, Computer Applications

Obtained a Bachelor of Computer Applications degree, building a strong foundation in computer science principles. Developed skills in software development, database management, and web technologies.

Chinmaya Mission College, Kannur

Higher Secondary, General Studies

Completed Higher Secondary education, focusing on core academic subjects. Developed foundational knowledge and critical thinking skills.

St. Teresa's Anglo-Indian Girls HSS, Kannur

SSLC, General Studies

Completed SSLC (Secondary School Leaving Certificate) education. Acquired fundamental knowledge across various subjects.

Kannur University

Master of Computer Applications, Computer Applications

Completed a Master of Computer Applications degree, focusing on advanced topics in computer science and software development. Gained expertise in various programming languages, algorithms, and data structures.