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Поліна Воловик

@0007933

Chief Marketing Officer at REPLY.IO / JASON AI who grew mid-market and enterprise customers to 50% of newly acquired logos.

Ukraine

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What I'm looking for

I'm looking for full-time or fractional marketing leadership work, with remote opportunities worldwide.

At REPLY.IO / JASON AI, I lead portfolio-wide marketing and helped grow mid-market and enterprise customers to 50% of newly acquired logos. I also helped grow MRR by 25% in the first year and more than doubled trial-to-paid conversion.

At EXPANDI.IO, I built marketing infrastructure and led acquisition across channels, contributing to $8M ARR in a bootstrapped business. I reduced blended cost per demo by approximately 80% and cost per registration by over 85% over two years.

I founded PV DIGITAL LAB, a subscription-based marketing agency with a peak team of 52, and co-founded ZEN STUDIO, a web design and development studio whose projects won multiple Awwwards awards. Across my work, I partner with founders on go-to-market, growth, and marketing operations grounded in business needs.

Experience

Work history, roles, and key accomplishments

Current

Chief Marketing Officer

Current

Reply.io / Jason AI

Mar 2025 - Present (1 year 7 months)

Led portfolio-wide marketing with a team of specialists and contractors. Increased mid-market and enterprise customers to 50% of newly acquired logos and grew MRR by 25% in the first year.

Marketing Leadership Go To Market Product Marketing Growth Demand Generation Acquisition CRO Analytics AI Adoption Automation Programmatic Buying Performance Marketing Team Leadership

Chief Marketing Officer → Marketing Advisor

Omnimind

Jun 2024 - Aug 2025 (1 year 2 months)

Led marketing and later GTM advisory for an AI automation platform. Built positioning and a stable flow of demos and registrations across target segments at viable costs.

Marketing Leadership Go To Market Product Marketing Growth Demand Generation Acquisition CRO Analytics AI Adoption Automation Programmatic Buying Performance Marketing Team Leadership

Head of Customer Acquisition

Expandi.io

Sep 2022 - Oct 2024 (2 years 1 month)

Led the full marketing function, setting goals and strategy with co-founders and C-suite leaders. Built marketing infrastructure and orchestrated multiple channels, contributing to $8M ARR.

Marketing Leadership Go To Market Product Marketing Growth Demand Generation Acquisition CRO Analytics AI Adoption Automation Programmatic Buying Performance Marketing Team Leadership

Co-Founder

LPBox

Aug 2018 - Sep 2023 (5 years 1 month)

Worked with 20+ tech and crypto startups, building positioning, growth strategies, teams, and processes. Focused on helping early-stage startups reach their first $1M ARR and mature ventures improve retention and conversion.

Marketing Leadership Go To Market Product Marketing Growth Demand Generation Acquisition CRO Analytics AI Adoption Automation Programmatic Buying Performance Marketing Team Leadership

Fractional Chief Marketing Officer

DAO.VC

Oct 2021 - Sep 2022 (11 months)

Led ecosystem-wide marketing for the investor–startup platform, its token, and all accelerator portfolio projects. Coordinated internal and agency resources across concurrent launches and growth initiatives.

Marketing Leadership Go To Market Product Marketing Growth Demand Generation Acquisition CRO Analytics AI Adoption Automation Programmatic Buying Performance Marketing Team Leadership

Founder & CEO

PV Digital Lab

Apr 2018 - Dec 2021 (3 years 8 months)

Founded and led a subscription-based marketing agency with a peak team of 52 people. Owned strategy, operations, pricing, and profitability, and delivered full-cycle marketing for tech and crypto/Web3 clients.

Marketing Leadership Go To Market Product Marketing Growth Demand Generation Acquisition CRO Analytics AI Adoption Automation Programmatic Buying Performance Marketing Team Leadership

Co-Founder

Zen Studio

Oct 2015 - Apr 2018 (2 years 6 months)

Co-founded a web design and development studio of approximately 35 people. Selected projects include Sotheby's, Vanguard, Fergie, and Jägermeister Modern Hunters, winning multiple Awwwards awards.

Web Design Web Development Team Leadership

Growth Strategy, Product and Marketing Funnels & CRO

Early Career

Jan 2006 - Dec 2015 (9 years 11 months)

Worked across research, SEO, reputation, product and marketing funnels, prototyping, and CRO. Developed rapid positioning and GTM for startups and served as a CRO partner for a landing-page SaaS platform.

Growth Strategy Product Marketing Marketing funnels CRO SEO Prototyping

Education

Degrees, certifications, and relevant coursework

V. N. Karazin Kharkiv National University

PhD, Philosophy

2025 -

PhD studies in progress, expected completion in 2029. Also holds a Master's degree with honors from 2015.

V. N. Karazin Kharkiv National University

Master's, Philosophy

Grade: with honors

Master's degree with honors from V. N. Karazin Kharkiv National University.

Leiden University

Specialized course, Linguistics

One-year specialized course in Linguistics.

Reforge

Professional Development Program, Marketing and Growth

Selected completed programs in Marketing Leadership, Growth Leadership, Product-Led Growth, Product Analytics, Marketing Attribution, AI Evals, AI Productivity, AI Growth, and AI Prototyping.