Account Manager, AfricaCom

Company Description

We’re part of Informa, a global business with a network of trusted brands in specialist markets across more than 30 countries, and a member of the FTSE 100.

Our purpose is to connect our customers to information and people that help them know more, do more and be more. No other company in the world helps more people share professional knowledge or make business connections.

We run around 800 events each year, create digital platforms based on engaging news and information content, and operate professional development programmes for individuals and businesses.

Job Description

We’re looking for a passionate Account Manager to join the dynamic Africa Tech Festival team, working on AfricaCom, the continent’s largest and most influential tech and telecoms event. If you're ready to make an impact in the world of tech, strategy, and innovation across Africa, this is the role for you.

Africa Tech Festival provides an unparalleled platform for exploring how technology and strategic evolution are reshaping industries across the continent—spanning telecoms, financial services, healthcare, government, SMEs, startups, retail, manufacturing, and beyond. For nearly three decades, it has been the stage for bold ideas, transformative conversations, and ground-breaking partnerships.

We are excited to invite you to join our team as a key player in managing and growing customer relationships while driving impactful results. Here’s what you will do:

Areas of Responsibility

• Take ownership of customer account management, including negotiating contracts and agreements to maximize value for both customers and the company.
• Serve as the trusted, go-to contact for all matters related to your accounts.
• Build and maintain strong, lasting relationships with customers, ensuring their needs are met and exceeded.
• Develop and execute strategies to retain existing customers and attract new ones by identifying opportunities to grow through upselling and cross-selling.
• Meet revenue targets by responding to inbound inquiries and generating leads proactively, leveraging your market and product knowledge.
• Showcase Informa Tech’s products, solutions, and services as the best answer to customer needs and market challenges.
• Share accurate forecasting and performance updates with stakeholders, highlighting potential risks and opportunities.
• Lead projects to deliver customer objectives while aligning with company goals, managing the process from start to finish.
• Collaborate with colleagues managing shared accounts to deliver consistent, high-quality service.
• Keep customer records updated, including interactions, transactions, and account plans, using Informa’s CRM system.
• Build a professional social media presence through social selling to engage with customers and prospects.
• Stay informed about our products, services, and solutions by collaborating with internal teams.
• Share industry insights and updates with your colleagues to enhance team knowledge.
• Commit to personal and professional development with a tailored Individual Development Plan (IDP) based on Informa Tech’s Sales Excellence Competencies.
• Stay ahead of market trends and competitor activities to maintain a competitive edge.
• Attend relevant industry and Informa events to expand your expertise and network.
• Take part in cross-business projects as needed.

Qualifications

We value your unique experiences, skills, and aspirations. To thrive in this role, here’s what you bring:

Knowledge & Skills

• Expertise in the Events, Digital, Media, and Marketing sectors, with a deep understanding of products, solutions, and services.
• Strong business acumen, with the ability to understand P&L measures and broader industry dynamics.
• Analytical skills to review data, draw actionable insights, and make informed decisions.
• Experience in developing and executing customer account plans and accurate forecasting.
• Ability to engage complex stakeholders, foster strong relationships, and sell tailored solutions.
• A focus on results, with experience achieving revenue targets and managing budgets effectively.

Sales Expertise

• Familiarity with proven sales methodologies and practices.
• Strong negotiation skills for complex contracts.
• Ability to create compelling proposals and close deals confidently.

Communication

• Excellent communication skills, both written and verbal, to engage diverse audiences.
• Comfort presenting in face-to-face, telephone, written, and virtual environments.

Systems

• Proficiency with Salesforce (or similar CRM systems) and MS Office tools like Word, PowerPoint, and Excel.

Other Skills

• A problem-solver with strong time-management skills.
• Comfortable managing global projects and working in a fast-paced environment.
• A team player who thrives in ambiguity and contributes to shared success.

Additional Information

We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to say at LifeAt.Informa.com

Our benefits include:

• Freedom & flexibility: colleagues rate us highly for the flexibility and trust they receive and most of us balance time in the office with time working remotely
• Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks
• Broader impact: take up to four days per year to volunteer, with charity match funding available too
• Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves
• Time out: 25 days annual leave, rising to 27 days after two years, plus a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year
• A flexible range of personal benefits to choose from, plus company funded private medical cover
• A ShareMatch scheme that allows you to become an Informa shareholder with free matching shares
• Strong wellbeing support through EAP assistance, mental health first aiders, a healthy living subsidy, access to health apps and more
• Recognition for great work, with global awards and kudos programmes
• As an international company, the chance to collaborate with teams around the world