Director, Marketing

The Company

At Bigeye, our mission is to help our customers make magic with data.

We built some of the most widely adopted tools at companies like Uber and saw how swift teams move when they have a great data toolchain. Now, Bigeye is building best-of-breed tools for analysts, data scientists, and data engineers on data teams everywhere.

At Bigeye, we are re-envisioning data quality with the premier data observability platform. In less than 15 minutes, customers instrument data sources with thousands of data quality metrics and anomaly detection algorithms that proactively alert them to issues. With Bigeye, data teams prevent customer-facing data outages, save expensive engineering hours, and build greater faith in the data.

The Role

Bigeye is seeking a seasoned Director of Marketing to lead our dynamic marketing team in driving strategic initiatives and accelerating our growth trajectory. The ideal candidate will have a proven track record of success in leading marketing functions within the B2B SaaS space. This role requires expertise across various marketing disciplines, including brand management, PR, communications, demand generation, SEO/SEM, events, content marketing, product marketing, sales enablement, and analyst relations. Reporting to the Chief Operating Officer you will manage a team of in-house marketers as well as managing key agency relationships and external vendors to augment internal marketing capabilities.

What you’ll be doing

• Develop and execute comprehensive marketing strategies aligned with Bigeye's business objectives, ensuring brand consistency and market relevance.

• Lead and mentor a team of in-house marketers, fostering a culture of innovation, collaboration, and continuous improvement.

• Collaborate cross-functionally with sales, product, and executive teams to drive integrated marketing initiatives that drive pipeline growth and revenue generation.

• Oversee all aspects of brand management, including messaging, positioning, and visual identity, to strengthen Bigeye's market presence and differentiation.

• Drive PR and communications efforts to enhance brand awareness, thought leadership, and media visibility through strategic media placements and industry partnerships.

• Implement data-driven demand generation programs to drive qualified leads and accelerate sales pipeline velocity, leveraging inbound and outbound marketing tactics.

• Develop and execute SEO/SEM strategies to optimize online visibility, organic traffic, and conversion rates across digital channels.

• Plan and execute engaging events and webinars to foster customer engagement, generate leads, and drive brand advocacy.

• Create compelling content assets, including whitepapers, case studies, blog posts, and videos, to educate and engage target audiences throughout the buyer's journey.

• Lead product marketing initiatives, including market research, competitive analysis, product positioning, and sales enablement collateral development.

• Cultivate and manage relationships with industry analysts and influencers to enhance Bigeye's market reputation and analyst coverage.

What You Bring

• Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.

• 7+ years of progressive experience in marketing leadership roles within the B2B SaaS industry, with a proven track record of success in driving revenue growth and market expansion.

• Demonstrated experience leading and developing high-performing marketing teams in fast-paced, high-growth environments.

• Strong strategic thinking and analytical skills, with the ability to translate market insights into actionable marketing strategies.

• Exceptional communication and presentation skills, with the ability to articulate complex concepts clearly and persuasively to diverse audiences.

• Proven ability to collaborate cross-functionally and build strong relationships with internal and external stakeholders.

• Results-oriented mindset with a passion for driving measurable business impact and achieving ambitious growth targets.

• Experience managing agency relationships and external vendors to augment internal marketing capabilities.

• Experience as a cost-center owner, creating a predictable pipeline within an agreed budget

• Knowledge of marketing technology stacks and proficiency in marketing automation platforms (Hubspot) and CRM platforms (Hubspot/Salesforce), project management tools (Linear/Trello/Asana), and analytics tools.

Preferred Skills (Optional)

• Experience in the data management industry

Benefits

• Generous salary and equity opportunity

• Remote first - Live where you want in the US

• Flexible PTO to have fun and recharge

• Medical, Dental, Vision and Life Insurance to keep you healthy

• Dedicated Parental Leave to take care of new additions in your household

• 401k plan to help you save for the future

• Learning and Development stipend to help you grow in your career

• Receive an elite technology package to make work easier

Bigeye is an Equal Opportunity Employer and we will not tolerate discrimination or harassment of any sort. We do celebrate diversity and believe experience comes in different forms; many techniques are transferable; and passion goes a long way. Diversity in our team makes for more creative thinking, and ultimately a better product and company culture.

Even more important than your resume is a clear demonstration of impact, initiative, and the aptitude to thrive in a collaborative environment. Bigeye aspires to have an inclusive work environment; so if you are hard working & good at what you do then please come as you are. We want you to contribute, grow, & learn at Bigeye and we encourage you to apply if your experience is close to what we’re looking for.