Chief Financial Officer

We are now hiring a Chief Financial Officer to institutionalize financial discipline, strengthen capital allocation, and build the financial infrastructure required for long-term growth.

Role Mission
Ensure capital discipline, financial truth, and long-term enterprise value creation while building the financial infrastructure required to support company growth, employee liquidity programs, and strategic optionality. The CFO will serve as a strategic counterweight to the CEO, ensuring financial clarity and disciplined capital allocation while enabling fast execution once decisions are made.

Key Responsibilities:
Financial Truth & Reporting Integrity
Ensure the company operates on accurate, transparent, decision-grade financial information.

Responsibilities include:
● Financial planning, forecasting, and reporting.

● Board-quality financial materials.

● US GAAP compliance.

● Managing audit process and auditor relationship (KPMG).
● Maintaining strong internal controls (with Financial Controller).
● Ensuring reliable financial forecasting and reporting discipline.
Principle: no financial surprises.

Capital Allocation & Financial Strategy
Ensure capital is deployed where it creates the highest long-term enterprise value.

Responsibilities include:
● Developing capital allocation frameworks.
● Evaluating ROI of strategic initiatives.
● Scenario modeling and downside analysis.
● Supporting leadership in strategic financial decisions.
● Ensuring transparency of financial trade-offs and opportunity costs.
The CFO owns financial clarity and economic transparency. The CEO retains final capital allocation decisions.

Finance Organization Leadership
Build and lead a high-performing global finance organization.

Core functions include:

● FP&A.

● Accounting / Financial Controller.

● Investor relations.
● Tax.
● Corporate development (M&A).
● Legal coordination.
The finance organization operates under the company’s operating system:
● Slack-first communication.
● OKR-based execution.

● writing-first decision culture.

Capital Structure & Employee Liquidity
Manage the company’s capital structure and financial relationships.

Responsibilities include:
● Designing and executing quarterly internal share buyback programs to provide liquidity for employees.

● Managing lender relationships.

● Managing investor communications and reporting.
● Designing long-term incentive plans and ESOP programs.
● Executive compensation and bonus frameworks.
Objective: align ownership incentives with long-term company value.

Governance & Investor Relations
Maintain strong financial governance and credibility with stakeholders.

Responsibilities include:
● Transparent financial reporting to investors.

● Board financial materials.

● Maintaining audit readiness.

● Ensuring financial governance and compliance.

Operational Financial Reconciliation
The company operates on real-time product data from internal BI systems, while financial statements are produced through NetSuite.
The CFO must ensure alignment between these systems.

Responsibilities include:
● Monitoring discrepancies between BI data and financial reporting.
● Building reconciliation frameworks between product metrics and accounting data.
● Working closely with product, engineering, and data teams.
● Ensuring financial reporting reflects the economic reality of the platform.
Objective: ensure the company operates with one financial truth across systems.

Strategic Expansion Capabilities
Over time, the CFO will build capabilities for:

● Corporate development and M&A.

● Tax optimization.

● Strategic transaction readiness (potential sale or strategic partnerships).
These capabilities may be developed through specialized leaders reporting to the CFO (e.g., CorpDev, Tax).

First-Year Priorities
Within the first 12 months, the CFO is expected to:
● Maintain strong financial reporting discipline and transparency.
● Strengthen capital allocation frameworks.
● Establish predictable quarterly employee buyback programs.
● Build scalable finance processes and organization.
● Strengthen investor and lender relationships.
● Institutionalize financial governance that reduces founder dependency.

Candidate Profile
We are looking for a capital allocator and operator, not a traditional corporate finance administrator.

The ideal candidate:
● Demonstrates strong financial discipline and integrity.
● Is comfortable challenging executive assumptions with data.
● Operates effectively in fast-moving technology environments.
● Understands marketplace or platform business models.
● Is comfortable working with product metrics and BI systems.
● Executes quickly once decisions are made.
● Operates with high ownership and accountability.

Relevant Backgrounds May Include
● CFO or senior finance leader at adtech, marketplace, or technology platform companies.
● CFO or VP Finance at growth-stage technology companies.
● Corporate development or investment banking background combined with operating experience.
● Strong experience with capital allocation and strategic finance.
*Experience with advertising technology, marketplaces, gaming, or performance marketing ecosystems is a strong advantage.

Leadership Style

This role requires someone who:

● Challenges assumptions early.

● Creates financial clarity for decisions.
● Commits fully once decisions are made.
● Operates with integrity and transparency.

● Thrives in a high-performance culture.