Marketing Operations Program Manager

Hi, We’re AffiniPay!

AffiniPay is a leading fintech company, based out of Austin, Texas. As the market leader in professional services payments and practice management software, AffiniPay’s tech products serve legal, accounting, architectural, engineering and construction firms. AffiniPay has been recognized as one of Inc. 5000’s fastest growing companies in the U.S. for 13 years in a row, and as a result, our teams continue to grow as well!

As Marketing Operations Program Manager, you will be the central force behind keeping our Marketing Operations team organized, efficient, and scalable. You'll own the intake and coordination of all MarOps requests across campaigns, programs, and tech stack initiatives, ensuring work is prioritized, tracked, and executed smoothly.

This role blends project management, operational reporting, and hands-on campaign support. You’ll track progress, remove blockers, maintain visibility for stakeholders, and step in to execute (emails, LPs, UTMs, lists) when needed to keep things moving. You’ll also be reporting on campaign operations performance, helping leadership optimize resources and improve delivery speed.

If you're highly organized, proactive, and experienced in marketing operations workflows, this is your opportunity to make a direct impact.

What You'll Do

• Own MarOps request intake, prioritize workflows, and manage task coordination across campaigns and programs.
• Track project timelines and surface blockers and ensure momentum across all marketing operations workstreams.
• Support tech stack initiatives by coordinating platform rollouts, upgrades, and integrations in partnership with the Marketing Technology team.
• Collaborate with cross-functional teams (Demand Gen, Product Marketing, RevOps, IT) to align on timelines, dependencies, and deliverables.
• Monitor Operational campaign readiness and ensure QA standards are consistently applied before launches.
• Ensure process documentation is up-to-date and assist in developing SOPs for repeatable tasks.
• Identify process improvements to increase operational efficiency and reduce turnaround times.
• To prevent bottlenecks, execute campaign tasks as needed, supporting email, program builds, and form changes.
• Assist in resource planning by analyzing workload trends and reporting capacity insights to leadership.
• Support key operational tasks like UTM governance, list scrubs, QA, lead routing checks, and data hygiene.
• Own reporting on campaign operations performance, SLAs, and project statuses in partnership with Analytics.

About You

• 4+ years of experience in Marketing Operations, Project Management, Demand Generation, or Revenue Operations.
• Strong understanding of marketing automation (Marketo), lead flow processes, and campaign execution.
• Proven ability to manage cross-functional projects and intake processes.
• Hands-on experience with campaign execution and operational tasks.
• Highly organized, detail-oriented, and proactive in driving accountability.
• Experience with project management tools (Asana, Jira, etc.).
• Strong communicator who can manage multiple stakeholders and competing priorities.
• Ability to analyze performance metrics and provide actionable insights to improve marketing effectiveness.
• Excellent project management skills with the ability to manage multiple priorities in a fast-paced environment
• Strong communication and collaboration skills to work effectively across cross-functional teams.
• This position is preferred to sit in Austin, Texas.

Our Story

Founded in 2005, AffiniPay’s mission is to build technology products that helps professionals focus on the work they love. As the leader in the professional payments industry, AffiniPay’s products serve legal, accounting, architectural, engineering and construction firms. Our portfolio of software solutions include MyCase (Legal Practice Management Software), CASEpeer (Practice Management for Personal Injury Firms), and Docketwise (Immigration & Case Management Software). Our portfolio of payment solutions include LawPay (Legal), AffiniPay for Associations (Associations), CPACharge (Accounting Professionals), and ClientPay (Architect, Engineer, and Construction). AffiniPay’s products serve over one hundred thousand users, and we are noted as one of the fastest growing tech companies in Austin, Texas. We are constantly looking for talent to join our team to continue playing a key part in unlocking our potential.

Diversity, Equity & Inclusion at AffiniPay

At AffiniPay, we recognize that innovation occurs with a strong team of people who are diverse in background, personality, talent and ideas. Experience comes in many forms and ensuring a diverse and inclusive workplace where we continue to learn from each other is an integral part of our culture. We are committed to creating a welcoming and transparent environment for all that embraces those differences through education, equal access to opportunities and information, inclusionary programs, and community outreach.

Benefits that Benefit You!

As a people first culture, we believe it is important that our teammates are happy, healthy, and productive. In order to best support that, AffiniPay provides award-winning benefits that can make a difference in your life - right now and for the future.

• All employees receive fully covered medical, dental and vision coverage - Choose from our 2 available health plans based on what fits you and/or your family!
• Have some fur babies? - We offer them insurance too!
• RELAX and enjoy your time away with our flexible paid time off policy!
• We will help you plan for your future - 401K, or RRSP if in Canada, with a company match
• Competitive compensation packages that include mid-year and end-of-year bonuses and equity options for all full-time employees
• Health Wellness Program that includes nutrition consultations, mental health apps, and access to discounted memberships
• Have plans to grow your family? - Parental resources, including 16 weeks of paid time off for primary caregivers
• Professional development opportunities including mentorships, leadership programs and our AffiniPayU courses
• We believe it is important to give back with our Matching Gift Program and organized activities focused on donations, volunteerism and supporting the local communities throughout the country
• D&I initiatives provide educational opportunities regarding multicultural issues, tolerance, and celebrating diversity among our entire staff
• An incredible, in-office experience at our headquarters in Austin and San Diego including free lunch delivery, a fully stocked kitchen, and some “sweet” surprises for those afternoon pick-me-ups

Security Advisory

Our hiring teams at AffiniPay are dedicated to recruiting top talent that share our passion for serving the professional services industry through innovative financial technology. As such, our Talent Acquisition Team only follows legitimate hiring practices. We will always communicate with our candidates using emails with the AffiniPay domain and will never ask for sensitive/personal data during the application process. All interviews take place over phone call, Zoom/Google Meet or in person. All offers are communicated verbally by our Talent Acquisition Specialists with a written offer letter as a follow up.