Zac Randolph
@zacrandolph
Accomplished graphic designer with expertise in brand identity development.
What I'm looking for
I am a diligent and accomplished graphic designer with extensive experience in visual content and brand identity development. My career has been marked by a commitment to creating impactful designs that resonate with target audiences. I excel in leading strategic design initiatives and mentoring creative teams, ensuring that our work aligns with brand guidelines and effectively engages consumers.
Throughout my career, I have collaborated with major brands such as Frito-Lay and Coca-Cola, producing nationwide marketing materials and captivating graphics for various platforms. My proficiency in Adobe Creative Suite, Figma, and Canva has allowed me to craft visually compelling assets that attract consumer attention. I am dedicated to staying current with industry trends and continuously improving my skills to thrive in the ever-evolving world of graphic design.
Experience
Work history, roles, and key accomplishments
Graphic Design Lead
bp
Jan 2024 - Present (1 year 5 months)
Collaborated within a global organization to produce nationwide marketing materials for major brands including ampm and Thorntons. Designed and developed print collateral for point-of-purchase (POP) displays and out-of-home (OOH) advertising.
Senior Graphic Designer (iOS and Mobile App)
WynnBET
Mar 2022 - Present (3 years 3 months)
Established cohesive visual brand identity, including image treatments, logos, typography, visual concepts, and assets. Designed captivating graphics in coordination with the marketing team to engage with the target audience.
Graphic Designer (iOS and Mobile App)
TwinSpires (Churchill Downs, Inc)
Aug 2018 - Present (6 years 10 months)
Collaborated seamlessly within the marketing team and established trusted relationships with external partners to create captivating graphics. Carried out ideation and formulation of assets used across numerous channels.
Graphic Designer (Merchandise and eCommerce)
CafePress
Sep 2016 - Present (8 years 9 months)
Generated original designs printed on a multitude of merchandise for retail to improve brand visibility and product appeal. Produced designs for several high-profile partners, contributing to successful collaborations.
Senior Graphic Designer (B2B and Publication)
Job News
May 2010 - Present (15 years 1 month)
Coordinated with the sales team to create graphics and engage target audiences, aligning design efforts with sales objectives. Oversaw activities of the creative team in graphic production for multiple years.
Education
Degrees, certifications, and relevant coursework
Jefferson Community & Technical College
Associate of Applied Science, Advertising Design
Completed an Associate of Applied Science degree in Advertising Design. Gained foundational knowledge and practical skills in advertising principles and design techniques.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
zacrandolph.comJob categories
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