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Zack Fields

@zackfields

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Enterprise strategy leader translating competitive intelligence and pricing into scalable revenue growth.

United States

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What I'm looking for

I seek senior strategy roles driving enterprise GTM, pricing, and revenue decisions with cross-functional leadership, measurable impact, and opportunities to scale growth.

I am an enterprise strategy leader with 15+ years turning competitive intelligence, pricing dynamics, and market signals into executive growth decisions within large subscription businesses. I build investment cases, pressure-test multi-year roadmaps, and align Sales, Marketing, and Product leaders around scalable expansion strategies that deliver measurable commercial impact.

I've led cross-functional operating model design, managed a $3.2M budget and teams of manager-level reports, and delivered multimillion-dollar revenue outcomes—including a $1.3M six-month impact and partnership roadmaps projected to generate $50M annually. I advise early-stage clients on GTM infrastructure and published work on consumer spending and cost pressures.

Experience

Work history, roles, and key accomplishments

Current

Principal Consultant & Author

Current

Blake Swan LLC

Jan 2025 - Present (1 year 5 months)

Founded an independent advisory practice focused on GTM infrastructure and revenue sequencing for early-stage businesses.
• GTM Infrastructure: Architected a scalable growth operating model for an early-stage client, building acquisition sequencing and performance tracking to scale revenue from ~$6K to $100K annual run rate.
• Published The Cost of You (Nov 2025) focused on consumer spending.

GTM Strategy Revenue Sequencing Monetization Go To Market Performance Tracking Business Case Development Commercial Strategy

Mover Strategy Senior Manager

Cox Communications

May 2021 - Dec 2024 (3 years 7 months)

Led enterprise mover growth strategy within a $12B subscription business, aligning Sales, Marketing, Operations, and Finance around demand forecasting, pricing strategy, and multi-year growth sequencing. Managed $3.2M budget and 6 manager-level direct/indirect reports.

Enterprise Strategy Pricing Strategy Competitive Intelligence Budget Management Stakeholder Management ROI Analysis

Competitive Strategy Manager

Cox Communications

Dec 2017 - May 2021 (3 years 5 months)

Directed enterprise competitive intelligence and pricing analysis across Video, Internet, Mobile, and Home Security portfolios, informing executive pricing, positioning, and long-range growth decisions.

Consultant (Market Entry)

UCLA Anderson School of Management

Jun 2017 - Dec 2017 (6 months)

Conducted U.S. market-entry analysis for a Swedish veterinary dental tools company, delivering primary research, financial modeling, and competitive assessment to support executive decision-making.

Financial Modeling Primary Research Competitive Analysis Go To Market

Senior Competitive Strategy Specialist

Cox Communications

Oct 2012 - Dec 2017 (5 years 2 months)

Supported national revenue strategy through competitive intelligence, market analysis, and pricing insight used in executive decision-making.
• Strategic Pivot: Identified a multi-year industry pricing inflection point that influenced a nationwide offer overhaul, driving a 20% cumulative revenue improvement over five years.

Marketing Specialist

Cox Communications

Jan 2011 - Oct 2012 (1 year 9 months)

Supported regional pricing and retention execution within a $100M discounting portfolio.
• Operational Execution: Managed a $100M discounting budget, coordinating IT and Operations workstreams to execute pricing and retention strategies across 20+ product portfolios.