WANGARI MWANGI VA
@wangarimwangiva
Shopify/Klaviyo Specialist. I launch profitable stores and use email automation to generate predictable revenue and boost Customer Lifetime Value .
What I'm looking for
E-commerce Assistant (Shopify & Klaviyo Specialist)
I help small business owners successfully launch their first online store on Shopify and empower existing e-commerce brands to scale their revenue through expert store management and high-impact email marketing with Klaviyo. My core value is bridging the gap between store operations and customer retention, ensuring every visitor becomes a loyal, high-value customer.
My expertise is centered on two powerful platforms:
Shopify Management & Setup: I provide end-to-end support, from initial store setup, product listing optimization, and inventory management , order processing and customer support for new businesses, to ongoing app integration and basic front-end maintenance for established brands. This frees you to focus on product development and brand strategy, knowing your operational backbone is stable and efficient.
Klaviyo Email Marketing: This is where I drive tangible revenue. I specialize in designing and implementing high-converting email flows (Welcome Series, Abandoned Cart, Post-Purchase) and campaigns that not only nurture your audience but consistently generate a significant percentage of your store's revenue. I turn your email list into a predictable profit channel.
In short, I don't just manage tasks; I build systems that increase your Average Order Value (AOV) and Customer Lifetime Value (CLV).
Ready to launch a profitable store or unlock the 30% revenue Klaviyo can deliver? Message me today to start building your automated profit system.
Experience
Work history, roles, and key accomplishments
E-Commerce Virtual Assistant
Freelance
Jan 2023 - Present (2 years 11 months)
Managed end-to-end Shopify operations for multiple stores, maintaining 95%+ customer satisfaction and increasing social media engagement by 20% through content strategy. Optimized workflows with Trello to reduce operational bottlenecks and analyzed sales metrics to drive performance improvements.
Sales Manager
Baron East Africa Ltd
Jan 2021 - Dec 2023 (2 years 11 months)
Led a 25-member sales team to exceed targets and increased company revenue by over 30% through strategy refinement. Drove customer acquisition growth of 25–40% and retention improvements of 15–35% while enhancing team performance 20–35% via coaching and training.
Education
Degrees, certifications, and relevant coursework
E-commerce Virtual Assistant (self-directed / freelance training)
Practical Training, E-commerce Operations
2023 -
Undertook practical e-commerce and Shopify virtual assistant training through freelance work starting in 2023.
Klaviyo
Developer Certificate, Email Marketing / Klaviyo
2025 - 2025
Completed Klaviyo Developer Certificate in November 2025.
Google Analytics (GA4)
Analytics Certificate, Web Analytics
2025 - 2025
Completed GA4 Analytics certificate in November 2025.
Klaviyo
Digital Marketing Certificate, Digital Marketing
2025 - 2025
Completed Klaviyo Digital Marketing Certificate in November 2025.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
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