Open to opportunities

Waheed Ahmed

@waheedahmed

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Product & growth operations leader turning user journeys into scalable systems and measurable revenue impact.

Pakistan

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What I'm looking for

I’m looking for a role where I own the roadmap and growth levers end to end—turning user journeys into measurable outcomes. I want a team that values fast execution, clear visibility, and shipping measurable improvements.

I’m a product and growth operations leader with 7+ years building products and systems that scale. I work at the intersection of product and business—owning roadmaps, mapping user journeys, running growth experiments, and shipping features that drive real impact. I’m known for spotting bottlenecks fast and using AI tools to turn ambiguous problems into measurable results across SaaS, insurtech, D2C, and e-commerce.

At Glow (B2B insurtech SaaS), I work directly with the CEO to make the sales-led growth engine run better. I’ve built and shipped internal performance dashboards using AI tools (improving SQL rates by 25% month-on-month), restructured delivery from monthly to weekly releases to increase shipping velocity, and acted as PM for the internal CRM. I also designed a new SDR system and scaled SDR hiring to hit Q1 targets of 40 hires in one month.

Earlier, at Educative, I led growth and operations across SEO, landing page optimization, and messaging improvements—driving a 30% increase in purchase conversion—and shipped 80+ growth initiatives across multiple product verticals. Before that, I helped Petra Brands expand DTC with multi-channel campaigns that improved net profit by 50% over 6 months, and at Lulusar I grew online revenue by 30%, improved website conversion by 50%, and led platform migration from Magento to Shopify while implementing Odoo ERP.

Experience

Work history, roles, and key accomplishments

Current

Product & Growth Ops Manager

Current

Glow

May 2025 - Present (1 year 1 month)

Partnered with the CEO to redesign the sales workflow and improve end-stage conversion from 3.5% to 4.5–5%. Built internal performance dashboards to lift SQL rates by 25% month-on-month, shifted releases to weekly, and scaled the SDR team to hit 40 hires in one month.

Sales Operations CRM Product Management AI Assisted Analytics Dashboards Weekly Agile Release Management

Product & Growth Manager

Educative

Dec 2023 - May 2025 (1 year 5 months)

Built the product-ops backbone (quarterly roadmap planning, customer feedback loops, escalation and RFP processes, visibility systems) and later owned the growth vertical. Combined SEO and landing page/messaging improvements to increase purchase conversion by 30% and shipped 80+ growth initiatives across four product verticals.

Product Operations Roadmap Planning RFP Escalation Prioritization Landing Page Optimization User Journey Mapping Funnel Optimization

Senior Product Manager

Petra Brands

Dec 2022 - Dec 2023 (1 year)

Led the North American DTC expansion by launching multi-channel go-to-market campaigns across performance marketing, email lifecycle, and influencer channels, improving private-label net profit by 50% over 6 months. Revamped websites for two brands to improve UX, checkout flows, and conversion.

DTC Marketing Performance Marketing Email & Lifecycle Marketing Influencer Marketing Conversion Rate Optimization (CRO)

Digital Operations Lead

Lulusar

Mar 2020 - Dec 2022 (2 years 9 months)

Improved online revenue by 30% and increased website conversion from 0.8% to 1.3% through funnel optimization, site improvements, and paid campaign quality. Managed a $1M+ performance marketing budget, led email lifecycle and customer support operations (response rate from 40% to nearly 100%), and migrated Magento to Shopify with Odoo ERP and performance dashboards.