Vivian Ruan

Coordinate key-client visits, CEO meetings, company presentations, media kits, and showroom content. Manage video, PR, and production vendors from brief to delivery, and write tour scripts for the Hangzhou showroom.

Designed and ran accreditation for 30+ service providers as main PM, including eligibility gates, type-specific criteria, weighted scoring, roadshows, and exception paths. Managed 10-15 partners across e-commerce operations, data/technology, marketing, and distribution, and built SQL-based KPI dashboards.

Designed creator incentive and topic programs, raising submissions by 15% and target-creator participation by 5%. Diagnosed user and creator friction on Douyin and a K12 education product using surveys, VOC, competitor research, and ML-based sentiment analysis.

Built an ETC activation knowledge base and support SOPs with regional operators, contributing to a 5% rise in activation and 10% in satisfaction.

M.S. in Data Analytics and Business Computing, with a merit-based scholarship.

B.S. in Business Administration.