Open to opportunities

Victoria H

@victoriah

Message

I build scalable brand, CRM, and AI-powered marketing growth systems.

China

Message

What I'm looking for

I'm looking to connect with teams working in branding, SEO, GEO, AI marketing, MarTech, or eCommerce, where I can build scalable marketing systems, improve cross-functional alignment, and support data-driven growth.

At HyperSKU, I build the systems behind marketing: global brand positioning, messaging frameworks, HubSpot CRM architecture, lifecycle automation, funnel reporting, and executive dashboards.

I lead website growth across SEO, GEO, landing-page strategy, CRO, knowledge-base architecture, and content systems. I also establish AI-powered workflows for reporting, documentation, and marketing operations so teams can move faster and make better decisions.

Before HyperSKU, I led brand and digital marketing initiatives at Ray Technology, creating bilingual content and marketing assets across websites, social channels, influencer partnerships, events, and outbound outreach.

Having lived and worked across Canada and China, I bring a bilingual, cross-cultural perspective to brand strategy, content, cross-border eCommerce, and growth operations.

Experience

Work history, roles, and key accomplishments

Current

Brand Supervisor

Current

HyperSKU

Feb 2025 - Present (1 year 6 months)

Lead the development of scalable brand and marketing systems that connect brand strategy, MarTech, CRM, SEO, analytics, and AI automation into repeatable growth operations.

Key areas of ownership include:
• Developed HyperSKU's global Brand Playbook, messaging architecture, and positioning framework across ICPs and markets.
• Designed the company's MarTech roadmap, including HubSpot CRM architec

Analytics Brand Strategy Martech CRM SEO AI Automation HubSpot Marketing Automation Funnel Analysis Forecasting CRO Content Systems

Current

Marketing Content Specialist

Current

HyperSKU

Focused on marketing content and SEO initiatives to support brand growth and digital presence.

Analytics Social Media Market Research Asana Zoom Content Marketing Search Engine Marketing (SEM)SEO

Digital Marketing Strategist

Yiwu Yafeini Jewelry Co., Ltd

Jan 2022 - Jan 2023 (1 year)

Developed and executed digital marketing strategies to enhance brand visibility and engagement.

Analytics Social Media Market Research Zoom Content Marketing Search Engine Marketing (SEM)SEO

Sales Representative

Lugaro Jewellers

Jan 2019 - Jan 2021 (2 years)

Provided sales support and customer service, leveraging market research to drive sales.

Market Research Zoom

Marketing & Brand Lead

Ray Technology Ltd.

Jan 2019 - Jan 2021 (2 years)

· Led the company's brand development and digital marketing initiatives, establishing a consistent brand presence across website, social media, and customer touchpoints.

· Developed and executed influencer partnership strategies, building relationships with creators and organizing online campaigns, giveaways, and offline promotional events to increase brand awareness.

· Created and managed