Open to opportunities

Vesna Zeković

@vesnazekovi

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Experienced journalist and marketing manager with a focus on strategy.

Montenegro

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What I'm looking for

I am looking for a role that allows me to combine my journalism and marketing skills, focusing on strategic communication and impactful storytelling.

I am a dedicated journalist and marketing manager with a strong background in corporate communications and media strategy. With a Bachelor of Journalism from the University of Montenegro, I have honed my skills in creating impactful media campaigns across various platforms, including television, radio, and social media. My experience at Univerexport has equipped me with the expertise to develop and implement strategies that enhance corporate image and engage target audiences effectively.

Throughout my career, I have successfully managed content strategies, negotiated contracts, and organized media events that resonate with stakeholders. My role as a Sales and Marketing Manager at Office Line allowed me to develop innovative marketing strategies that drove revenue growth while ensuring brand consistency. I am passionate about leveraging my journalism skills to tell compelling stories that connect with audiences and drive engagement.

Experience

Work history, roles, and key accomplishments

Sales and Marketing Manager

Office Line

May 2023 - May 2024 (11 months)

Developed and implemented sales and marketing strategies to drive revenue growth. Ensured brand consistency across marketing materials and channels while analyzing customer feedback to enhance service standards.

Sales Strategy Marketing Strategy Brand Management Customer Feedback Analysis Digital Marketing Email Marketing Social Media Marketing Sales Growth

Journalist

RTV Podgorica

Sep 2021 - Jan 2023 (1 year 4 months)

Reported on a wide range of news topics in both written and video formats. Conducted interviews, covered breaking news, and produced articles for publication, ensuring timely updates and thorough research.

Journalism News Reporting Interviewing Research Video Production Time Management Critical Thinking

Journalist

Montenegrin National News Agency

May 2021 - Oct 2021 (5 months)

Developed multimedia packages including video, audio, and photography. Attended meetings and press conferences to report on significant events, focusing on environmental issues and local impacts.

Video Production Audio Production Photography Reporting Environmental Research Meeting Coverage Investigation

Project Manager Assistant

Montenegro Media Institute

Jan 2021 - Oct 2021 (9 months)

Assisted in developing and managing project timelines and budgets. Implemented project tracking systems and collaborated with teams to create new research projects.

Project Management Budget Management Reporting Systems Team Collaboration Project Tracking Communication Skills

Corporate Communications Manager

Univerexport

Jul 2019 - Jan 2021 (1 year 6 months)

Managed corporate communications strategies across various platforms, including TV, radio, and social media. Developed media plans, organized events, and negotiated contracts while overseeing content strategy and budget management.

Corporate Communications Media Planning Content Strategy Budget Management Negotiation Event Management Social Media Marketing Strategy Development

Education

Degrees, certifications, and relevant coursework

University of Montenegro

Bachelor of Journalism, Journalism

2016 - 2019

Activities and societies: Negotiating contracts with business partners and overseeing their implementation. Managing content strategy on digital communication channels.

Bachelor of Journalism. Preparing weekly media plans for all communication channels, organizing media events, drafting press releases, articles, speeches, and other materials for external distribution.