vathsan sharma

Run freelance paid media and growth consulting for corporates and business owners, building and optimizing campaigns directly rather than through an agency layer.

Run paid campaigns across Google Search and Display, YouTube, Meta, and LinkedIn Ads, with weekly reporting and audits to management. Manage HubSpot campaigns, tracking, and email programmes, and lead AI agent development with Claude Code.

Owned paid media and brand execution for a portfolio of 12+ client accounts across the US, UK, and Sri Lanka, managing six-figure aggregate marketing budgets. Built and optimized campaigns directly across Meta, Google, and other paid channels, working hands-on with a team of 5.

Personally owned a $500K+ annual budget for a Germany-based cybersecurity client, split across Google Ads, Meta, and LinkedIn, with full accountability for allocation, pacing, and performance. Delivered a 15% lift in lead generation with up to 30% lower cost per acquisition, and a 116% increase in conversion value for a key SaaS account.

Ran paid acquisition directly for a consumer food brand, building analytics infrastructure and paid campaigns from scratch as the sole marketing hire, alongside brand strategy and investor relations that secured over LKR 5 million in funding.

Built social and paid content strategy and visual brand systems across a client portfolio, forming the foundation for later hands-on paid media work.

Pursuing an MBA in International Business.

Completed a BSc in Mechatronics Engineering.

Completed a Diploma in Strategy (Bootcamp).

Completed a Diploma in Social Media (Bootcamp).

Completed a Diploma and Certification in Digital Marketing.