Reaphel Ashintha

Launched, managed, and optimized Facebook ad campaigns for e-commerce clients, scaling ad spend by 20–30% MoM while maintaining high ROAS. Implemented strict compliance protocols, reducing policy violations and preventing account bans through proactive monitoring and feedback systems. Troubleshot and resolved ad disapprovals, account suspensions, and performance drops, consistently keeping downtim

Managed over 5 Facebook and Instagram ad accounts, overseeing monthly budgets exceeding $10,000 for a leading e-commerce gifting brand. Developed and executed full-funnel ad strategies, consistently achieving ROAS above 4x and scaling campaigns efficiently. Ensured full compliance with Facebook Ads Policies, preventing account bans and minimizing downtime.

Set up and managed Facebook ad campaigns for US e-commerce clients, including pixel implementation, conversion tracking, and multi-funnel optimization. Conducted competitor analysis, audience segmentation, and budget optimization to maximize ROAS and minimize CPA. Maintained campaign health by proactively monitoring account quality and compliance.

Executed and monitored Facebook and Instagram campaigns for 5–10 e-commerce clients, increasing revenue by 12% QoQ. Managed online marketing budgets exceeding $5,000 per client, tracked KPIs, and produced detailed performance reports.

Completed a Master's degree focusing on digital marketing strategies and business principles. Gained advanced knowledge in e-commerce growth and compliance.

Grade: Level 7, Master’s equivalent

Achieved the ACIM qualification, equivalent to a Master's degree, from the Chartered Institute of Marketing. Focused on advanced marketing principles and strategic applications.

Grade: Second Class Upper (GPA 3.6)

Earned a Bachelor of Business Administration with Honors, achieving Second Class Upper honors. Studied core business principles and management practices.