Vanessa Mwende

I’m a strategic, creative Digital Marketing Manager with 5+ years of experience delivering results across hospitality, real estate, and agency work. I focus on growing brand visibility, engagement, and revenue through data-driven social media strategies, content creation, and paid campaigns, while keeping storytelling and community building at the center of everything I do.

At TSG Hospitality, I drove a 30% increase in online bookings and a 40% lift in website traffic by combining SEO, email marketing, and content strategy—then supported performance with analytics reporting and optimized user experience. I also lead end-to-end social media ad planning across Facebook, Instagram, and Google, and bring a strong remote collaboration style using tools like Trello, Slack, Zoom, and Google Workspace.