At A Canadian Operations Firm, I manage the SEO reporting cycle, tracking keyword rankings, organic sessions, and form submissions through Google Search Console. I also built and maintain an analytics dashboard for leadership review.
I’m the primary point of contact for content strategy and performance reporting, translating data into action items for internal teams. I also run A/B tests on LinkedIn outreach campaigns and use CRM data to identify ICP trends.
At DC Services Corp, I manage content and social media strategy across LinkedIn, YouTube, and Instagram for a U.S.-based construction firm. I implement SEO growth strategies using SEMrush and report organic performance to leadership.
As a self-employed Project Manager, I coordinated teams across concurrent projects and built KPI dashboards in Power BI and Google Sheets. I also implemented reporting standards that improved accuracy by 20%.
