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Vaibhav Rakshak

@vaibhavrakshak1

Market research project manager at thelightbulb.ai, where I automated quota creation and unified insights from 40+ Myntra projects.

India

Message

At thelightbulb.ai, I manage research projects from scoping and vendor negotiations through fieldwork, quality checks, and reporting. I work across tech-enabled facial coding and eye tracking studies, as well as traditional qualitative and quantitative research.

I built an automated Google Sheets quota creator and consolidated insights from 40+ qualitative research projects for Myntra into a client presentation. I also analyze T2B and TB scores and prepare executive summaries.

At KC Overseas Pvt. Ltd., I delivered 20+ market research projects from kickoff to final data delivery, with a zero-defect record and 100% accuracy on client deliverables. I monitored quotas, data-collection quality, budgets, and project risks.

Earlier, I worked in research operations at Kantar International and quality assurance roles at Genpact India Pvt. Ltd. and Hexaware Technologies. As a Freelance Field Supervisor, I supervised research studies across multiple cities and introduced mobile data collection to shorten fieldwork timelines.

Experience

Work history, roles, and key accomplishments

Current

Assistant Manager - Consumer Insights

Current

thelightbulb.ai

Feb 2026 - Present (8 months)

Leads end-to-end management of tech-enabled research projects, including scoping, vendor negotiation, fieldwork operations, and insight synthesis. Built automated tools and consolidated insights from 40+ qualitative projects.

Facial Coding Eye Tracking Quantitative Research Qualitative Research vendor negotiation Survey Programming Data Analysis T2B TB Scores Google Sheets Project Management

Senior Executive - Market Research

KC Overseas Pvt. Ltd.

Jan 2024 - Apr 2025 (1 year 3 months)

Delivered 20+ market research projects with zero-defect record, managing field operations, quotas, and deliverables. Monitored budgets and resolved operational issues to keep studies on track.

Market Research Project Management Vendor Management Data Quality Budget Management Risk Mitigation Cross Tabulation Survey Link Testing

Data Acquisition Executive

Kantar International

Mar 2023 - Nov 2023 (8 months)

Served as central operational liaison for global research operations, monitoring sample quotas and data quality. Checked raw datasets and cross-tabulations to ensure error-free client delivery.

Data Acquisition sample management Data Cleaning Cross Tabulation Multi Market Quality Assurance

SME - Content Moderation & Process QA

Genpact India Pvt. Ltd.

Jun 2022 - Mar 2023 (9 months)

Evaluated 4,000+ data/content items weekly with 99.1% accuracy and updated operating guidelines, reducing false positives by 12%.

Content Moderation Quality Assurance Data Analysis Process Improvement

Senior Quality Analyst

Hexaware Technologies

Jul 2019 - May 2022 (2 years 10 months)

Audited 1,000+ operational cases monthly and built Root Cause Analysis templates that reduced error rates from 7% to 3% and raised SLA compliance to 96%.

Quality Assurance Root Cause Analysis Process Audits SLA Compliance Data Analysis

Freelance Field Supervisor

Market Research Agencies

Jul 2018 - Jun 2019 (11 months)

Supervised 40+ research studies across 10+ cities, achieving 92%+ data accuracy and introducing mobile data collection to cut fieldwork timelines by 20%.

Field Research Data Collection Project supervision Mobile Data Collection