Rutvik Rathod
@rutvikrathod
Senior Online Market Research leader improving data quality, automation, and cross-functional delivery.
What I'm looking for
I’m a professional with 10+ years in online market research and project management, focused on process improvement, data accuracy, and client relationship management. I lead end-to-end online market research projects across FMCG, automotive, and healthcare, while keeping delivery on time, on budget, and on quality.
In my current Senior Manager role, I coordinate cross-regional teams for high-volume tracker and ad-hoc studies, manage budget allocations, and report performance metrics, challenges, and opportunities to executive leadership. I’ve also established strategic alliances and implemented API panel integrations to improve profitability.
Earlier, as a Senior Project Manager, I automated feasibility checks, achieving a 30% improvement in response time, and managed bidding and proposal processes to secure project funding. I’ve consistently raised standards by enhancing panel vendor performance through SOPs and dashboards, mentoring junior staff, and using root-cause analysis to resolve survey and data collection issues.
Experience
Work history, roles, and key accomplishments
Senior Manager - Online MR
Divergent Insights
Sep 2024 - Present (1 year 8 months)
Led end-to-end online market research projects across FMCG, automotive, and healthcare, coordinating cross-regional teams for tracker and ad-hoc studies. Implemented API panel integrations and managed budgets while mentoring junior managers and coordinating with vendors and internal teams to deliver on time.
Team Leader - Online MR
Divergent Insights
Apr 2023 - Oct 2024 (1 year 6 months)
Supervised project managers on multi-country studies with high response volumes and improved panel vendor performance through SOPs and dashboards. Liaised with international clients, developed training materials, and led process improvements to streamline workflows and raise data quality.
Senior Project Manager
Divergent Insights
Aug 2022 - Apr 2023 (8 months)
Directed online quantitative projects across APAC, EMEA, and North America from initiation to completion, improving delivery efficiency. Automated feasibility checks to improve response time by 30% and managed bidding and proposal processes to secure project funding.
Project Manager
Divergent Insights
Jan 2021 - Aug 2022 (1 year 7 months)
Executed online survey projects across consumer goods, telecom, and finance, coordinating with global panel vendors and internal teams to achieve quota completions. Built and maintained project plans, timelines, and budgets while monitoring delivery against quality standards and applying sampling logic, quota balancing, and data reconciliation.
Survey Programmer
Snware Research Private Limited
Jul 2020 - Jan 2021 (6 months)
Programmed surveys using ConfirmIT and collaborated with clients to define survey objectives and target audiences. Managed data collection processes to ensure response quality and accuracy, identifying survey design or execution issues and driving improvements based on feedback analysis.
Developed and programmed internal surveys including ESAT and CSAT, designing and testing survey logic, skips, and validations using online survey tools. Ensured survey functionality and respondent experience through QC, managed deployment and reporting, and maintained documentation and version control.
Programmer
iResearch Services Pvt Ltd
Feb 2014 - Aug 2015 (1 year 6 months)
Programmed complex online surveys with advanced logic and customization, supporting end-to-end delivery from survey launch through data delivery. Handled panel operations such as respondent targeting and quota setup, performed quality checks, maintained documentation, and supported cost estimation and feasibility checks.
Junior Programmer
CoreMind Research Pvt Ltd
Sep 2012 - Jan 2014 (1 year 4 months)
Executed survey programming for healthcare and FMCG market research projects, implementing complex logic, validation, and customized functionality. Performed link testing and managed reportal links, maintained ConfirmIT dashboards for accurate reporting, and completed QC to ensure data integrity and on-time delivery.
Education
Degrees, certifications, and relevant coursework
The Institute of Electronics and Telecommunication Engineers
Bachelor's degree, Information Technology
2011 -
Grade: 7.50 CGPA
Earned a Bachelor's degree in Information Technology from The Institute of Electronics and Telecommunication Engineers, New Delhi, India. Achieved 7.50 CGPA.
Late D.M. Barad Kelavani Sankul, Ghusiya (Gir)
12th (Science), Science
2007 -
Grade: 58%
Completed 12th Science from Late D.M. Barad Kelavani Sankul, Ghusiya (Gir), India. Secured 58%.
SHRI S.V. VIRANI M.P. HIGH SCHOOL
10th, 10th
2005 -
Completed 10th grade at SHRI S.V. VIRANI M.P. HIGH SCHOOL in Rajkot, India.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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