Ushabala Vadapalli
@ushabalavadapalli
I build B2B SaaS content engines, AI-enabled campaigns, and demand generation programs.
IndiaWhat I'm looking for
At Inflection.io, I built and ran the content function solo across blog, email, SEO, GEO/AEO, product marketing, and event campaigns. I partnered with Product, Engineering, and Sales to position AI features as they launched, while earning citations in ChatGPT and Perplexity that contributed to a conference sponsorship.
I’ve spent 11 years creating B2B SaaS content, from technical writing at Siemens to demand generation and lifecycle email at QuestionPro. I also use AI-assisted development to turn manual marketing work into faster workflows, including an AI video editor that reduced editing from weeks to two hours per video.
Experience
Work history, roles, and key accomplishments
Owned end-to-end content production across formats including ebooks, reports, email campaigns, social, website, and product marketing copy. Led co-marketing surveys, built GEO/AEO programs, and ran integrated event campaigns that grew LinkedIn followers by 482.2% and drove 600+ ticket sales.
Content Lead
RedBaron
Mar 2021 - Sep 2021 (6 months)
Created thought leadership, SEO content, and sales enablement materials for B2B tech clients across cloud, IoT, and cybersecurity.
Produced technical content and UX microcopy in coordination with engineering and product for a greenfield software application. Assisted internal communications with newsletters and marketing collateral, and organized town hall meetings and panel discussions.
Owned email marketing across lead and customer lifecycle including creating, testing, executing, and optimizing automated workflows using HubSpot. Planned and ran webinars for international audiences and wrote blog posts and social media copy.
Marketing Communications Executive
PathPartner Technology
Feb 2015 - May 2017 (2 years 3 months)
Created and edited content for all marketing, communications, and public relations documents in print and digital media. Owned lead generation and email marketing, and organized industry exhibitions and conferences including the NAB show.
Freelance Content Writer
Godot Media
Nov 2014 - Jan 2015 (2 months)
Wrote blog posts, articles, and sales copy for different industries including fashion, lifestyle, business, sports, technology, and current events for a global clientele.
Customer Relationship Executive / Academic Counsellor
Bright Edge Edusystems
Nov 2013 - Jul 2014 (8 months)
Worked in a team of two, responsible for new and continuing admissions.
Customer Support Assistant
Nethans Ltd
Jul 2009 - Oct 2012 (3 years 3 months)
Managed customer relations with enterprise accounts for potential upselling. Assisted the sales engineer in pitching and processed sales of maintenance contracts, and guided customers on product choices and promotions.
Education
Degrees, certifications, and relevant coursework
London Metropolitan University
M.Sc, Mobile and Satellite Communications
2009 - 2010
M.Sc in Mobile and Satellite Communications from London Metropolitan University, completed in 2010.
G.V.P College of Engineering
B.Tech, Electronics and Communications Engineering
2004 - 2008
B.Tech in Electronics and Communications Engineering from G.V.P College of Engineering, affiliated with JNTU, Hyderabad, completed in 2008.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Salary expectations
Job categories
Skills
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