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Umar Abbasi

@umarabbasi

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Sales Development Representative at NorthSparrow, turning 832 prospect websites into 186 verified agency prospects.

Pakistan

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What I'm looking for

I'm seeking a full-time remote SDR role.

At NorthSparrow, I set up cold email infrastructure from scratch and rebuilt a lead search that was pulling the wrong companies. I scraped and classified 832 prospect websites, rescuing 165 real service businesses and growing the call list from 21 to 186 verified prospects.

At Obsidian Connects, I research newly funded US tech companies and write one-to-one cold emails to CTOs and engineering leaders. On Upwork, I earned Top Rated status with a 92% Job Success Score across 95 jobs and 3,925+ hours for clients in the US, UK, Canada, and Australia.

Experience

Work history, roles, and key accomplishments

Current

Business Development Partner

Current

Obsidian Connects

Sep 2026 - Present (0 months)

Selected through a written cold email test to reach CTOs and engineering leaders at newly funded US tech companies. Researches accounts to find hiring signals and writes one-to-one emails, verifying addresses and clearing targets before sending.

Cold Email Prospect Research Crunchbase Apollo NeverBounce Lead Qualification Account Research

Current

Founder and Sales Lead

Current

NorthSparrow

Jan 2026 - Present (8 months)

Owns all sales and outbound for a white-label AI and GoHighLevel automation agency selling to US marketing agencies. Set up cold email infrastructure, wrote sequences, audited lead sources, and built call scripts and trackers.

Cold Email B2B Lead Generation Apollo Instantly Lemlist SPF DKIM DMARC Email Warm Up Email Verification GoHighLevel CRM Google Sheets Loom Apify Lead Research Sales Scripting

Current

Freelance Sales and Automation Specialist

Current

Upwork

Jan 2022 - Present (4 years 8 months)

Top Rated freelancer with 92% Job Success Score, 95 jobs and 3,925+ hours for clients in the US, UK, Canada and Australia. Wins projects with a repeatable proposal system that opens on client pain and includes Loom proof videos.

Cold Email B2B Lead Generation Proposal Writing Loom Client Communication Automation

LinkedIn Appointment Setter

UK Consulting Firm

Jan 2023 - Dec 2024 (1 year 11 months)

Built targeted lead lists in LinkedIn Sales Navigator for a UK consulting firm and ran personalized connection requests, message sequences, and follow-ups to book qualified calls with decision makers.

LinkedIn Sales Navigator Lead Generation Appointment Setting Outreach Follow up