Ulyana Kouhan
@ulyanakouhan
Business development manager in ad-tech, driving affiliate and performance marketing partnerships to grow revenue.
PolandWhat I'm looking for
I’m a business development professional with 6+ years in B2B marketing and ad-tech. In my current role at Takeads, I manage the full affiliate partnership cycle—from outreach and onboarding to account management—working with both publishers and advertisers in a performance marketing environment.
I develop and manage partnerships within the affiliate marketing ecosystem, focusing on growing revenue through performance-based channels. I’m responsible for onboarding new partners and optimizing CPA/CPL campaigns to improve outcomes.
Before Takeads, I built my foundation at Exposit across Marketing Manager, Marketing Research Analyst, and Senior Business Development Manager roles. I collaborated with IT on sales technology initiatives, prospect for new clients, research decision makers, and launch new projects across Europe and the USA—while also developing requirements for IT projects.
Experience
Work history, roles, and key accomplishments
Developing and managing partnerships with advertisers within the affiliate marketing ecosystem. Responsible for growing revenue through performance-based channels, onboarding new partners, and optimizing CPA/CPL campaigns
Performs marketing research and analytical work to support marketing decisions at Exposit.
Leads business development efforts at Exposit.
- Collaborate with IT on sales technology initiatives;
- Prospect for potential new clients and turn this into increased business;
- Identify potential clients, and the decision makers within the client organization;
- Research and build relationships with new clients;
- Handle objections by clarifying, emphasizing agreements and working through differences to a positive conclusion;
- Launching n
Education
Degrees, certifications, and relevant coursework
Yanka Kupala State University of Grodno
Bachelor's degree, Linguistic Support of Cross-Cultural Communications
Tech stack
Software and tools used professionally
Availability
Location
PolandAuthorized to work in
Job categories
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