At Gripped, I wrote paid ad and landing page copy for B2B, SaaS, and tech clients. I delivered 10 LinkedIn ad variations and 5 landing pages, translating dense positioning into plain first-read language.
As an independent copywriter, I write direct-response copy for agencies and brands, including paid ads, landing pages, email sequences, and scripts. I work from written briefs and adapt the sector and tone of voice to each project.
My selected work includes a lead-magnet page for Positiviti, an offer page for Tradie Coach, and a website page of around 5,000 words for Thrive through Gripped. I’ve also written ad concepts, email sequences, and a UGC script for clients across lending, coaching, sleep, skincare, and ecommerce.
Previously, I wrote and produced content for Long Dương / Nam Phố and created trend-driven short-form content for Pervasel’s US-market TikTok channel. I use AI tools for research and variants while keeping the final edit human.

