
Tomás Feio
@tomsfeio
I build data-driven brand and channel strategies across FMCG and consumer health portfolios.
What I'm looking for
At MEDINFAR, I manage brand, portfolio, and commercial execution across 30+ consumer health brands in respiratory, pain, gastroenterology, and dermatology.
I use forecasting, pricing, P&L management, CRM, and market-performance data to guide decisions. I launched the ClubeCuidar+ CRM program, reaching 1,000 users within six months, and supported Halibut® activation across pharma and retail accounts.
My experience also includes channel marketing, key account management, consumer insights, and campaign analysis at MEDINFAR and Viatris Portugal. I enjoy connecting brand strategy with customer execution and measurable commercial outcomes.
Experience
Work history, roles, and key accomplishments
Brand Manager & Sales Specialist
Medinfar
Jan 2025 - Jul 2026 (1 year 6 months)
Managed product lifecycle and commercial execution for a portfolio of 30+ brands across Respiratory, Pain, Gastroenterology, and Dermatology. Launched CRM program ClubeCuidar+ reaching 1,000 users within 6 months and led ATL/BTL brand activation for Halibut®.
Education
Degrees, certifications, and relevant coursework
ISCTE Business School
Master, International Management
2024 -
Pursuing a Master in International Management at ISCTE Business School, expected to complete in 2026.
IPAM Lisbon
Bachelor, Marketing Management
2019 - 2022
Activities and societies: Erasmus+ Program in WSB School of Banking (Poland)
Completed a Bachelor in Marketing Management at IPAM Lisbon, including an Erasmus+ program at WSB School of Banking in Poland.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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