Tevin Muturi

I’m a Google-certified digital marketing specialist focused on helping companies expand their customer base and optimize the marketing funnel. I bring a data-driven, results-first approach, combining strategy with engaging, high-conversion content.

In my recent roles, I’ve managed comprehensive e-commerce campaigns across email marketing, paid advertising, SEO, and social media. I designed and launched 600+ Klaviyo email campaigns for 30,000+ subscribers, delivering a 51% average open rate, and I build automation and segmentation to improve performance over time.

I also drive acquisition and ROI through Google Ads and Meta Ads—developing targeted ad strategies, creating compelling ad creatives, and optimizing budgets to increase traffic and conversions. Alongside this, I perform keyword research and on-page optimization to strengthen organic visibility and improve user experience.

What stands out most is how quickly I implement and iterate: I use CMS platforms like Shopify and WordPress, and I apply my HTML5, CSS3, and JavaScript skills to support landing pages and templates. I’m especially proud of generating over Ksh 1M in email marketing revenue in 4 months, increasing website traffic by 13,000 new visitors with Google Ads, and contributing to a 26% conversion-rate increase and a 28% uplift in email conversions.