Mansi Kamboj
@mansikamboj
Results-driven digital marketing professional with expertise in SEO and CRM.
What I'm looking for
I am a results-driven Digital Marketing professional with over 4 years of experience specializing in CRM management, paid media execution, content strategy, and campaign analytics. My proficiency in tools like HubSpot, Google Ads, and Google Analytics (GA4) has enabled me to drive significant engagement increases and conversion improvements through targeted campaigns and A/B testing.
Throughout my career, I have demonstrated proven expertise in SEO and content strategy, successfully growing my personal blog from 0 to over 1.6K total views and 538 unique visitors. My experience includes executing Google Ads and HubSpot email campaigns that increased site traffic by 40% and conversions by 25%. I am passionate about leveraging data to optimize marketing strategies and enhance user engagement.
Experience
Work history, roles, and key accomplishments
Digital Marketing Student Assistant
Yeshiva University
Mar 2025 - May 2025 (2 months)
Executed Google Ads and HubSpot email campaigns, increasing site traffic by 40% and conversions by 25%. A/B tested subject lines, CTAs, and visuals to boost email open and click-through rates by 25%. Created reporting dashboards in GA4 and Excel to monitor ROI, user flows, and engagement KPIs.
Digital Strategy Associate
Falck India Private Limited
May 2022 - Jul 2022 (2 months)
Managed B2B Meta Ads and CRM workflows via Salesforce, increasing digital engagement by 25%. Optimized audience segmentation and targeting to lift email engagement and reduce churn by 15%. Automated outreach using Salesforce reports, improving the lead-nurturing cycle by 22%.
Digital Media Analyst
Geekonama Technologies
Sep 2019 - May 2022 (2 years 8 months)
Managed $5K/month Google and Meta ad budgets, delivering 3.8x ROAS and 20% uplift in lead volume. Reduced CPC by 20% through bid adjustments, geo-targeting, and keyword optimization. Conducted deep-dive A/B testing across creatives and landing pages, raising conversions by 25%.
Education
Degrees, certifications, and relevant coursework
Yeshiva University, Katz School of Science and Health
Master of Science, Digital Marketing and Media
Pursuing a Master of Science in Digital Marketing and Media.
Teerthanker Mahaveer University
Bachelor of Commerce (Hons), Commerce
Completed a Bachelor of Commerce (Hons) degree.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Portfolio
portfolio.comJob categories
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