Open to opportunities

Taylor Anderson

@tayloranderson

Message

I build integrated marketing campaigns for global brands, from strategy through measurable execution.

United States

Message

What I'm looking for

I'm looking to lead integrated, creator, and experiential marketing programs for brands, taking campaigns from strategy and ideation through execution, reporting, and measurable results.

I've developed and executed integrated campaigns for Adobe and the LEGO Group at Golin, spanning product launches, live experiences, and digital-first programs. I manage campaign budgets from $25K to $1M and coordinate creator, vendor, and client workstreams from ideation through reporting.

I led creator strategy for 15+ U.S. LEGO Store openings that generated 3M+ earned impressions in 2025, and supported the Adobe Photoshop on iPhone launch, which drove 100K+ downloads in its first month. Earlier, through Raewyn Creative, I grew social followings up to 8.6% month over month and delivered email campaigns with click-through rates up to 6.4%.

Experience

Work history, roles, and key accomplishments

Influencer & Integrated Marketing Associate

Golin

Jun 2024 - May 2026 (1 year 11 months)

Developed and executed integrated campaign strategies for Adobe and the LEGO Group, managing budgets from $25K to $1M and leading creator and partner workstreams for high-visibility programs. Generated 3M+ earned impressions for LEGO Store openings and supported the launch of Adobe Photoshop on iPhone.