Tanvi surve

At KGK Diamonds — Far East Gems in Tokyo, I drive global lead generation through live selling events, a primary commercial engine for direct sales. I lead marketing across social media, digital advertising, talent acquisition, and content, with end-to-end accountability for performance and brand presence.

I oversee B2B wholesale and B2C retail Shopify storefronts, owning campaign strategy, product content, and commercial performance. I also coordinate jewelry exhibitions in Hong Kong, JCK Las Vegas, Miami, Singapore, and Japan, from applications and booth curation through team accreditation.

Previously at Kama Jewelry, I shaped editorial and product direction, represented the brand at international exhibitions, and turned market intelligence into content strategy. I cultivated partnerships with Grown Brilliance, Only Natural Diamonds, Caratlane, Damas Jewellers, and Reliance Jewels.

As a GIA-certified diamond professional, I combine gemological knowledge with luxury marketing, digital commerce, and cross-cultural communication. I care deeply about quality, authenticity, craft, and building lasting relationships across global markets.