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Syed Daniyal AliSA
Open to opportunities

Syed Daniyal Ali

@syeddaniyalali

I build data-driven digital campaigns that grow audiences, engagement, traffic, and conversions.

Pakistan
Message

What I'm looking for

I'm looking to lead data-driven digital marketing and social media work where I can build campaigns, strengthen brand presence, optimize performance, and collaborate across creative, development, and client teams.

I've managed digital communications for ISPR, supporting content strategy, social media execution, and audience engagement during Operation Bunyan-um-Marsoos. I also led coverage for the ISPR Internship Program and created its intern onboarding content framework.

At First Class IT Services, I managed client marketing accounts end to end, planned and optimized Meta and Google Ads campaigns, and built tracking through Meta Pixel, Conversions API, and Google Analytics events. I coordinated clients, design, and development teams while improving campaign structure, targeting, reporting, landing-page alignment, and creative performance.

Across LITS Services and Sybex Lab, I've used content, paid social, analytics, influencer partnerships, and SEO-aligned publishing to drive 500%+ follower growth, 200%+ engagement gains, and 50%+ website traffic growth. My Computer Science background helps me connect creative work with technical optimization and measurable outcomes.

Experience

Work history, roles, and key accomplishments

ISPR logoIS

Media Strategist

Feb 2025 - Nov 2025 (9 months)

Overview
Served as a Marketing Specialist within ISPR's digital communication function, contributing to content strategy, social media execution, and audience engagement during Operation Bunyan-um-Marsoos — a period of heightened national attention and time-critical communication. Alongside campaign work, owned coverage of the ISPR Internship Program and built the content strategy and onboarding

First Class IT Services PVT LTD logoFL

Marketing Specialist

Dec 2023 - Feb 2025 (1 year 2 months)

Account Management

Managed a portfolio of client accounts as the primary marketing point of contact, from onboarding through ongoing delivery
Ran discovery and briefing sessions to translate client business goals into measurable marketing objectives
Delivered regular performance reviews and strategy updates, keeping clients aligned on progress, spend, and next steps
Coordinated between clients,

LITS SERVICES - Microsoft Dynamics 365 Partner logoLP

Digital Marketing Manager

Feb 2022 - Dec 2023 (1 year 10 months)

Digital & Social Media Manager
Strategy | Growth | Analytics

Professional Summary
Results-driven Digital & Social Media Manager with 4+ years of experience in architecting brand growth through high-performance online strategies. Leveraging a technical background in Computer Science, I bridge the gap between creative content and data-driven optimization to boost engagement, maximize conversions, a

Sybex Lab (Pvt.) Ltd logoSL

Social Media Manager

Jan 2018 - Dec 2021 (3 years 11 months)

Digital & Social Media Manager
4+ Years Experience | Strategy • Growth • Analytics

Results-driven professional specializing in scaling brand presence through data-backed digital strategies. Leveraging a Computer Science foundation to bridge the gap between creative content and technical optimization.

Core Expertise
Strategy: Omnichannel Digital Marketing & Brand Development.

Social & Content: O

Education

Degrees, certifications, and relevant coursework

PI

PIAIC

Artificial Intelligence & Blockchain Development, Web 3.0 Metaverse

University of Karachi logoUK

University of Karachi

Bachelor's degree, Computer Science

2014 - 2018

Pursued a Bachelor's degree in Computer Science, building a technical foundation in algorithms and software development.

KU

Karachi University

Bachelor's degree, Computer Science

2014 - 2018

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