sukh rathor
@sukhrathor
I build growth-focused content campaigns that turn attention into revenue.
IndiaWhat I'm looking for
I’m a content strategist and growth operator with an owner’s mentality—if I see a problem, I move. At the heart of my work is building attention into outcomes: organic reach, engaged audiences, and pipelines that convert.
Most notably, I co-directed a zero-budget viral content campaign that reached 8 million people. Three videos crossed 1 million views each, and I’ve built and led campaigns end-to-end—strategy, daily execution, team coordination, and relentless iteration.
As a Content Director & Growth Strategist, I grew a page from 0 to 40K followers through strategic outreach to pages with 25–30K audiences. I also built a 39,500-person waitlist using a simple value-exchange offer (follow us, we plant a tree in your name), while coordinating partners, locations, and 49+ consecutive days of content production.
Before scaling content, I learned operations and sales in real environments. I managed multi-site operations, cash handling, daily financials, and staff coordination across two locations simultaneously. I then applied consultative selling — discovery, objection handling, and closing psychology — consistently contributing to daily sales targets while serving 100+ customers daily
Experience
Work history, roles, and key accomplishments
Managed operations across two high-traffic locations for a single owner, handling cash operations, daily financials, and staff coordination without senior oversight. Led two teams, maintained quality standards, and ensured consistent customer satisfaction.
Sales Associate
Royal Furniture
Jan 2022 - Jan 2023 (1 year)
Advised high-value customers through complex purchase decisions, from discovery to close, using consultative selling. Built rapport with walk-in clients and handled pricing objections to consistently contribute to daily sales targets.
Content Director
Independent Campaign
Jan 2023 - Present (3 years 4 months)
Co-directed a grassroots tree-planting campaign that reached 8 million people organically with zero ad spend; 3 Instagram Reels crossed 1M views each. Grew a page from 0 to 40K followers, built a 39,500-person waitlist via a value-exchange offer, and coordinated community partners and daily content for 49+ consecutive days.
Customer Service & Sales
Burger King
Jan 2022 - Present (4 years 4 months)
Served 100+ customers daily in a fast-paced environment, improving average order value through targeted upselling and personalized recommendations. Supported day-to-day sales performance through consistent customer service.
Education
Degrees, certifications, and relevant coursework
DAV College, Amritsar
Bachelor of Arts (B.A.), Arts
Completed a Bachelor of Arts (B.A.) through DAV College, Amritsar, affiliated with Guru Nanak Dev University. Finished the program in 2025.
Alex Beck
High Ticket Sales (Training), Sales
Completed high ticket sales training focused on intensive closing, objection handling, and discovery frameworks.
Alex Hormozi & Iman Gadzhi
Sales Psychology & Inbound Strategy (Training), Sales & Inbound Strategy
Completed self-directed training in sales psychology and inbound strategy based on Alex Hormozi and Iman Gadzhi. Study time included 5+ hours.
Availability
Location
IndiaAuthorized to work in
Job categories
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