Sneha Krishnan

Spearheaded end-to-end content architecture across D2C, B2B, and digital touchpoints, driving traffic acquisition and cohesive brand messaging. Integrated generative AI tools into creative workflows to scale ideation and research velocity by over 40%.

Crafted high-profile campaign copy for the landmark 60th-anniversary celebration, managing press releases, multi-channel social announcements, and influencer co-creations. Partnered with digital marketing teams to optimize campaign messaging across e-commerce and social channels.

Managed high-volume WordPress publishing, web-push notifications, targeted SMS campaigns, and digital production of 'Stalker Magazine'. Directed SEO editorial strategies, product descriptions, and category architecture to maximize conversion rates.

Led high-visibility fashion and lifestyle content operations, executing large-scale brand collaborations including Disney x Koovs and Harry Sejal x Koovs collections. Optimized SEO frameworks, category merchandising descriptions, and social media storytelling.

Owned corporate LinkedIn communications and multi-platform social media strategies to expand organic brand reach. Executed exclusive collaborative campaigns, including partnerships with Punjab Agro, boosting digital visibility and user acquisition.

Produced content for HealthGenie.in, a health-related platform under GST Corporation.

Provided freelance content writing services for HealthKart, an online health and nutrition store.

Grade: 64%

Completed a Master of Arts in Political Science with a score of 64%.

Grade: 58%

Completed a Bachelor of Arts in Political Science (Honours) with a score of 58%.