Stuart fee
@stuartfee
I build golf coaching, retail, custom fitting, and simulator sales programmes across the UAE.
United Arab EmiratesWhat I'm looking for
I've built golf coaching, retail, and simulator sales programmes across the UAE for Aguila Performance, Pro Sports International, and JA The Resort.
At Aguila Performance, I delivered individual and group coaching while leading consultation and sales for bespoke golf simulator installations in private villas, residential properties, offices, and commercial spaces. I work closely with clients from initial consultation through installation, matching solutions to their space, budget, and performance requirements.
At Pro Sports International, I managed the Emirates Golf Club and Topgolf Dubai Pro Shops, spanning inventory, purchasing, visual merchandising, custom club fitting, manufacturer demo days, and staff development.
Previously, I opened the first David Leadbetter Golf Academy in the Middle East, launched its kids programme into local schools, and supported coaching initiatives for players of all abilities, corporate clients, international guests, and members from more than 30 nationalities.
Experience
Work history, roles, and key accomplishments
Independent Consultant
Independent
Jan 2026 - Present (7 months)
Provides freelance golf coaching worldwide via the OnForm platform, consulting on golf simulator sales, and engaging in business development and international commodity trading.
Education
Degrees, certifications, and relevant coursework
David Leadbetter Golf Academy
Certification, Golf Instruction
2018 - 2018
Completed David Leadbetter Certification and Leadbetter Kids Certification.
The PGA
PGA Qualification, Professional Golf
1999 - 2001
Completed the PGA Qualification and achieved Category A status.
Bromley College
National Diploma, Sports, Leisure and Tourism
1994 - 1996
Earned a National Diploma in Sports, Leisure and Tourism.
Hayes Secondary School
GCSE, General Education
1989 - 1994
Completed secondary education with 8 GCSEs including Maths and English.
Tech stack
Software and tools used professionally
Availability
Location
United Arab EmiratesAuthorized to work in
Job categories
Skills
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