Stella Kibura

I am a Junior Media Buyer with a strong passion for driving high-performing ad campaigns through data-driven strategies. My experience includes hands-on training and internships where I honed my skills in Meta media buying, Google Ads, ad creative design, and performance reporting. I thrive on optimizing budgets and crafting compelling ad copy to maximize ROI, and I am motivated by a deep interest in digital marketing and eCommerce.

During my internship at Z3 Media, I successfully optimized campaigns, improving ROI by 15% through targeted adjustments and performance analysis. I redesigned ad creatives, which boosted engagement by 20%, and crafted ad copy that raised click-through rates by 15%. My ability to leverage ad spy tools enhanced strategy effectiveness by 25%, showcasing my analytical thinking and attention to detail.

At Hemon X, I assisted in campaign setup, leading to a 10% improvement in ad performance through strategic segmentation. I supported ad copy creation, contributing to a 12% increase in user engagement, and managed ad testing, improving campaign efficiency by 10% through A/B testing. My commitment to continuous learning and staying ahead of industry trends drives my success in the fast-paced world of digital marketing.