Open to opportunities

Stefanie Scott

@stefaniescott

I build data-driven marketing, communications, and event strategies that grow brands, pipelines, and stakeholder engagement.

United States

Message

What I'm looking for

I'm looking to lead strategic marketing, communications, brand, and event initiatives where I can build engaged communities, strengthen partnerships, and deliver measurable growth.

I've led marketing, communications, and event growth across SaaS, edtech, financial services, nonprofits, and the arts. At Nectar.inc/Alchemy.Works, I modernized a 30-year-old edtech brand and helped position it for sustainable higher-education client acquisition.

I directed multichannel campaigns across email, paid social, SEO, and SEM that increased sales leads by 300% and doubled higher-education partnerships in one fiscal year. I also turned sporadic webinars into a thought-leadership program drawing more than 700 attendees per event.

As a strategic consultant and fractional marketing executive, I've supported organizations including Equitable, CPA.com, AIG, Black Theatre United, and Coro New York Leadership Center. My work spans rebranding, internal communications, digital presence, alumni engagement, fundraising events, and governance-aligned planning.

I've built global event and program functions, including at S&P Global Ratings, where I grew programming to 65 annual sessions in six languages for 2,000+ clients and managed a $2M budget. I bring a community-centered approach grounded in transparency, credible messaging, partnership, and measurable growth.

Experience

Work history, roles, and key accomplishments

Current

Strategic Consultant & Fractional Marketing Executive

Current

Marketing & Communication Consulting

Jan 2010 - Present (16 years 8 months)

Served as a fractional marketing and communications executive for Fortune 100, nonprofit, education, and arts organizations, providing strategic leadership, governance-aligned planning, and team oversight. Led high-profile engagements including rebranding strategies for Equitable, multichannel marketing for CPA.com, and internal communications for AIG.

Marketing Strategy Communications Strategy Brand Strategy Event Management Internal Communications Multi channel Marketing Stakeholder Engagement

Director of Marketing

Nectar.inc/Alchemy.works

Jan 2020 - Dec 2023 (3 years 11 months)

Designed and executed growth strategies that modernized a 30-year-old SaaS edtech company's brand, expanded market share, and positioned it for sustainable client acquisition in higher education. Directed enterprise-wide, multichannel digital campaigns that amplified sales leads by 300% and doubled higher education partnerships in one fiscal year.

Digital Marketing SEO SEM Email Marketing Paid Social Thought Leadership Brand Strategy Partnership Development Event Marketing Cross functional Leadership

Digital Marketing Events Manager

Intermedia

Jan 2012 - Dec 2014 (2 years 11 months)

Created and led a demand-generation events function that contributed 15% of companywide pipeline within one quarter for the SaaS business solutions company. Expanded event marketing program by 300%, enhancing customer engagement and expanding reach to the European market.

Event Marketing Demand Generation Email Marketing SEM Social Media Marketing CRM Marketing Automation KPI development

Global Events & Meetings Manager

S&P Global Ratings

Designed and executed global event marketing programs for a leading financial index and data provider, partnering with executives from leading corporations, financial institutions, and government entities. Led growth of the Events & Meetings function from an internal training program to a globally delivered program with 65 sessions per year in six languages to 2K+ clients.

Event Marketing Global Program Management Budget Management Stakeholder Management Team Leadership

Project Manager

NYC Department of Cultural Affairs

Provided funding oversight and strategic guidance to nonprofit cultural organizations across New York City. Served as lead project manager for citywide cultural initiatives, stewarding $95M+ in public funds and ensuring compliance with municipal and state requirements.

Project Management Compliance Public Art Installations