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Stavros Xanthopoulos

@stavrosxanthopoulos

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Digital Marketing Specialist at Dataspot Digital Agency, improving Google Ads ROAS by 41% and reducing CPA by 26%.

Netherlands

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What I'm looking for

I’m seeking to apply my analytical skills and campaign management expertise in the Dutch market.

At Dataspot Digital Agency, I lead digital strategy for a portfolio of B2B and B2C clients. I optimized Google Ads campaigns to improve average ROAS by 41% and reduce CPA by 26%, and designed full-funnel strategies that increased qualified leads by 60% for key accounts.

Previously, I managed integrated campaigns at Just Online Digital Agency and digital marketing operations for 3Ds Energy and RE/MAX Energy. My work included increasing email conversion rates by 45%, reducing cost-per-lead by 35% for 3Ds Energy, and generating 200+ property listing leads for RE/MAX.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Specialist

Current

Dataspot Digital Agency

May 2024 - Present (2 years 5 months)

Lead digital strategy for a portfolio of 12+ B2B and B2C clients with combined monthly ad spend of €50,000+. Optimized Google Ads campaigns, achieving average ROAS improvement of 41% and CPA reduction of 26% within first 6 months.

Google Ads ROAS optimization CPA reduction Full Funnel Marketing Lead Generation Client Management Performance Reviews Strategic Planning

Account Manager

Just Online Digital Agency

Jun 2023 - Apr 2024 (10 months)

Managed integrated multi-channel campaigns (Google Ads, Social Media, Email, SMS, Viber) for 8 concurrent client accounts. Achieved 90%+ client retention rate through proactive communication and consistent campaign performance optimization.

Google Ads Social Media Email Marketing SMS Viber Customer Retention A B Testing Segmentation KPI Monitoring Budget allocation performance reporting

Digital Marketing Specialist

3Ds Energy & RE/MAX Energy

Sep 2019 - May 2023 (3 years 8 months)

Simultaneously managed digital marketing operations for a construction services company and a real estate brokerage. Reduced cost-per-lead by 35% for 3Ds Energy while scaling monthly lead volume from 30 to 75 qualified inquiries.

Google Ads Meta Ads SEO Email Marketing Automation Lead Generation Conversion Rate Optimization LinkedIn Advertising Content Planning

Media Assistant (Internship)

BGM OMD NORTH

Oct 2017 - Apr 2018 (6 months)

Supported media planning and buying operations for large-scale advertising campaigns for clients. Conducted competitive media analysis and market research to inform strategic campaign recommendations.

Media Planning Media Buying Competitive Analysis Market Research