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Sophia Qin

@sophiaqin

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Results-driven Marketing Executive with expertise in digital strategies.

China

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What I'm looking for

I seek a dynamic role in a forward-thinking company that values innovation and creativity, offering opportunities for professional growth and collaboration.

I am a results-driven Marketing Executive with a strong focus on developing and implementing data-driven strategies that boost brand visibility and increase ROI. My expertise lies in marketing strategy, strategic branding, market research, and project management. I have a proven track record of delivering high-quality digital campaigns that align with business objectives, particularly in the dynamic landscape of social media marketing.

Throughout my career, I have successfully managed social media presence for international brands, conducted comprehensive market research, and orchestrated impactful marketing strategies. My role at RedFernDigital allowed me to lead strategic co-branding collaborations and manage end-to-end client projects, showcasing my strong project management and leadership skills. I excel in building and maintaining client relationships, ensuring seamless communication and consistently exceeding expectations.

With a Bachelor of Science in International Business and Entrepreneurship, I bring a solid educational foundation to my marketing endeavors. I am passionate about leveraging my skills to drive growth and performance for brands in the ever-evolving digital marketing landscape.

Experience

Work history, roles, and key accomplishments

Digital Marketing Executive

RedFernDigital

Oct 2023 - Nov 2024 (1 year 1 month)

Managed social media, media strategy, and marketing campaigns for international brands in the Chinese market. Conducted market research and analysis to guide strategic decisions, developed comprehensive marketing strategies, and led client projects to achieve business goals.

Social Media Management Market Research Media Strategy Marketing Campaigns Project Management Client Relationship Management Data Analysis Digital Marketing Brand Strategy

Marketing Operations Coordinator

The Venue

Sep 2022 - May 2023 (8 months)

Assisted in developing and implementing a comprehensive marketing operations plan. Designed promotional strategies and enhanced online sales through targeted campaigns and event planning.

Marketing Planning Marketing Strategy Marketing Optimization Event Planning Sales Growth Consumer Insights Campaign Management Digital Marketing Team Collaboration Strategic Planning

Marketing Coordinator

Ferring Pharmaceuticals

Dec 2021 - Mar 2022 (3 months)

Supported the marketing department in executing market activities and managing logistics for high-impact events. Collaborated with various departments to streamline processes and enhance operational efficiency.

Logistics Budget Management Administrative Support Project Management Event Coordination Marketing Strategy Data Reporting Communication Skills

Marketing Assistant

KEENON Robotics

Apr 2021 - Oct 2021 (6 months)

Assisted in overseas online marketing and managed social media accounts. Conducted market research and supported exhibition preparations to enhance brand visibility.

Market Research Social Media Management Content Development Exhibition Support Marketing Strategy Data Analysis Digital Marketing Event Planning

Account Executive

Barker Consulting

Jul 2019 - Feb 2020 (7 months)

Managed B2B sales for Verizon, developing customized sales strategies and building strong client relationships. Increased client engagement and closed deals with multiple businesses.

Account Management Sales Strategy Development Customer Service B2B Sales Communication Skills Strategic Planning

Education

Degrees, certifications, and relevant coursework

The University of Tampa

Bachelor of Science, International Business

2015 - 2019

Activities and societies: Member of the Entrepreneur Association

Completed a Bachelor of Science in International Business and Entrepreneurship, focusing on principles of management, financial management, and marketing research. Engaged in practical strategic assessments and business statistics, enhancing analytical skills and business acumen.