Sona Silviana

Lead and supervise a team of 4 digital marketing specialists, overseeing daily execution across SEO, content production, social media, and paid advertising. Manage a full content pipeline and direct website updates to support local search visibility.

Design branding program concepts aligned with company strategy to enhance corporate image and market positioning. Prepare and implement comprehensive campaign plans and coordinate with Customer Service and National Sales departments.

Supported the Chief Marketing Officer to produce marketing communication materials and worked with sales and business development to understand the logistics market landscape. Managed media relations and crisis communication.

Supported marketing activities, assisted with budget preparation and digital ads reporting, and created reports for potential leads. Prepared monthly email marketing campaigns and assisted in partnership activities.

Developed and implemented digital marketing strategies to increase website traffic and generate leads. Managed and optimized digital advertising campaigns and conducted market research and competitor analysis.

Approached HR decision-makers to present tailored product solutions and prepared detailed reports by analyzing internal team data. Collaborated with sales, marketing, and product development teams to improve customer experience.

Managed commercial vehicle documentation, licensing with tourism and traffic authorities, and company notarial deed matters.

Pursuing a Master of Law Science degree.

Grade: Cum Laude

Graduated Cum Laude and was the 2nd Best Graduate Student in the Law Faculty.