Soby Syal
@soby_ai
AI Channel - @soby.ai I create high-impact AI content and social media campaigns for hospitality brands.
United Arab EmiratesWhat I'm looking for
I’m Soby, a Dubai-based marketing professional and AI content creator. I combine marketing strategy, storytelling, and generative AI to create cinematic videos, premium product visuals, AI avatars, and UGC-style content for brands.
With experience across JA Resorts & Hotels, Rixos The Palm and The H Hotel, I understand how to create content that not only looks visually impressive but also supports real brand and business objectives. I manage the complete process myself—from the initial idea and creative direction to prompt engineering, motion and final editing.
I’ve collaborated with international AI brands such as BrandPix.ai, SellerPic.ai and Writesonic.ai, and Brooklyn Creamery while creating projects across hospitality, food, fashion, banking, cosmetics and wellness. I don’t just use AI tools—I approach every project as a marketer, storyteller and creative partner.
My work combines hospitality marketing with generative AI tools including Kling AI, Higgsfield AI, Seedance AI, Runway AI, and ChatGPT Image 2.0 to produce engaging digital content, AI UGC, and campaign reporting.
Experience
Work history, roles, and key accomplishments
Marketing Executive
JA Resorts & Hotels
Jul 2025 - Present (1 year 3 months)
Developed and executed marketing strategies across social media and digital platforms. Managed campaigns, content creation, video production, and influencer collaborations, and introduced AI-powered visuals to reduce production costs while maintaining premium creative quality.
Marketing Executive
Rixos Hospitality
Aug 2023 - Apr 2025 (1 year 8 months)
At Rixos The Palm Dubai, I managed social media strategy, influencer collaborations, brand collateral and online reputation across OTAs and Google. I also conducted website audits and prepared performance reports to improve brand visibility and support strategic marketing decisions.
Education
Degrees, certifications, and relevant coursework
Board Infinity
Learning Path in Digital Marketing, Marketing
2022 - 2023
Activities and societies: Digital Marketing, Ad Campaigns, Social Media Marketing. Content Creation
Tech stack
Software and tools used professionally
Availability
Location
United Arab EmiratesAuthorized to work in
Website
linktr.ee/soby.aiPortfolio
sobyai.soby-syal.chatgpt.siteSalary expectations
Social media
Job categories
Skills
Interested in hiring Soby?
You can contact Soby and 90k+ other talented remote workers on Himalayas.
Message SobyGet matched with your dream remote job
Sign up now and join over 250,000+ remote workers who receive personalized job alerts, curated job matches, and more for free!
