
Sipho Sebele
@siphosebele
Digital marketer at Vicinia who turns complex SaaS solutions into content that educates and converts.
What I'm looking for
At Vicinia, I translated complex SaaS solutions into blog posts, white papers, and guides designed to educate and convert. I focused on building brand authority and driving organic engagement through long-form content.
As a freelance writer, I produced articles across marketing, business, technology, and lifestyle, tailoring content to audience engagement, SEO performance, and brand positioning. At Brian Marketing Group, I wrote SEO-optimized content for client websites and blogs.
At Baobab Digital Marketing, I planned and managed Facebook Ads and Google Ads campaigns, including audience targeting, budgets, and optimization. My work also spans AWS solutions, digital marketing strategy, and content creation for SaaS and e-commerce businesses.
Experience
Work history, roles, and key accomplishments
Enterprise Account Executive
algoacquisition
Jul 2025 - Mar 2026 (8 months)
algoacquisition builds AI systems that scrape 200+ real-time hiring signals, helping
recruitment agencies book 25+ qualified placement meetings monthly with companies
provably hiring now. Own enterprise revenue motion: deploy AI-driven cadences
identifying active hiring signals, map decision-makers, integrate CRM systems,
transform 3 placements/month into 9+ placements/month for agencies.
Digital Content Creator
Vicinia
Mar 2025 - Mar 2026 (1 year)
Translating complex SaaS solutions into compelling narratives through blog posts, white papers, and guides. Responsible for building brand authority and driving organic engagement through strategic long-form content that educates and converts.
Blogger, Freelance Blogger, Writer
Freelance
Feb 2010 - Mar 2026 (16 years 1 month)
Built a freelance writing career producing articles across marketing, business, technology, and lifestyle niches. Served a diverse portfolio of clients with content tailored for audience engagement, SEO performance, and brand positioning. Portfolio available on request.
Copywriter
Brian Marketing Group
Apr 2023 - Jul 2023 (3 months)
Produced SEO-optimized content for client websites and blogs, with a focus on improving search rankings and driving qualified traffic. Delivered high-converting copy aligned with each brand's tone and target audience.
Marketing Specialist
Baobab Digital Marketing
Jan 2015 - Mar 2022 (7 years 2 months)
Planned and managed performance-driven Facebook Ads and Google Ads campaigns for clients across multiple industries. Responsible for audience targeting, ad creative, budget management, and campaign optimization to maximize ROI.
Marketing & Business Development
Kokhaya Marketing
Mar 2013 - May 2020 (7 years 2 months)
Drove business growth through content marketing, strategic planning, and client development. Produced marketing content while identifying and pursuing new revenue opportunities for the agency.
Digital Marketing Specialist
QACPRO Solutions
Jul 2019 - Feb 2020 (7 months)
Managed end-to-end digital presence for clients including social media, content strategy, and online brand building. Focused on creating cohesive, engaging online identities that drove visibility and customer acquisition.
Marketing
Zip Koin
Jul 2018 - Jul 2019 (1 year)
Led marketing and communications for a blockchain startup, making complex fintech concepts accessible to mainstream audiences. Responsibilities spanned strategic planning, content creation, advertising, and business development in an emerging tech space.
Marketing and Sales
Real Deal Magazine
May 2009 - Sep 2009 (4 months)
Managed sponsorship acquisition and advertising sales, building relationships with brands and securing revenue partnerships for the publication.
Marketing & Business Development
Ultra Parts
Sep 2007 - Apr 2009 (1 year 7 months)
Oversaw marketing strategy, business development, research, and event management. Contributed to brand growth through strategic planning and cross-functional collaboration.
Education
Degrees, certifications, and relevant coursework
University of Pretoria
Bachelor of Commerce (B.Com.), Marketing
2003 - 2006
Plumtree High School
1997 - 2002
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
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