Shraddha Suman Dhal
@shraddhasumandhal
Experienced marketing professional with 12+ years in healthcare.
IndiaWhat I'm looking for
With over 12 years of experience in the pharmaceuticals and healthcare sectors, I am a seasoned marketing professional dedicated to driving brand growth and customer engagement. My journey has been marked by a commitment to executing impactful campaigns and leading cross-functional teams to deliver data-driven results. I thrive on building strong brand narratives and implementing innovative strategies that foster sustainable growth.
In my current role as a Senior Marketing Manager at Wellthy Therapeutics, I have successfully launched and refined brand communication across digital and offline channels, significantly increasing customer engagement and retention. My initiatives have led to a 30% boost in brand retention through targeted campaigns and a 40% growth in digital followers, showcasing my ability to adapt to the evolving landscape of digital health. Previously, as a Senior Brand Manager at Curatio Healthcare, I developed strategic marketing plans that resulted in a remarkable 30% year-over-year growth, demonstrating my expertise in brand management and omnichannel marketing.
Experience
Work history, roles, and key accomplishments
Sr. Marketing Manager
Wellthy Therapeutics Pvt. Ltd.
Jun 2022 - Present (4 years)
As a Sr. Marketing Manager, I launched and refined brand communication across digital and offline channels, enhancing customer engagement and retention. I implemented personalized brand messaging strategies, achieving a 25% improvement in brand satisfaction scores and a 30% increase in brand retention through targeted campaigns.
Sr. Brand Manager
Curatio Healthcare I Pvt Ltd.
Oct 2016 - May 2022 (5 years 7 months)
In my role as Sr. Brand Manager, I developed strategic marketing plans that resulted in 30% year-over-year growth. I revitalized declining brands through impactful communication and digital marketing strategies, and introduced innovative products in the psychodermatology category.
Professional Sales Representative
Dr Reddy's Laboratories
Jun 2012 - Oct 2016 (4 years 4 months)
As a Professional Sales Representative, I managed sales for trade and corporate accounts, achieving a year-over-year business growth of 10% for managed products. I handled a sales volume of 20.5 Crs, focusing on building strong client relationships.
Education
Degrees, certifications, and relevant coursework
MICA - Mudra Institute of Communications
PG Certification, Digital Marketing and Communications
2020 - 2021
Completed a PG Certification in Digital Marketing and Communications, focusing on the latest trends and strategies in digital marketing, branding, and communication.
Indian Institute of Management Tiruchirappalli
Post Graduate Certificate, Business Management
2015 - 2016
Earned a Post Graduate Certificate in Business Management, which included comprehensive training in business strategy, management principles, and leadership skills.
Vinayaka Missions University
Bachelor of Biotechnology, Biotechnology
2008 - 2012
Obtained a Bachelor of Biotechnology, covering essential topics in biotechnology, molecular biology, and biochemistry, preparing for a career in the life sciences.
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