Anudeep Kumar
@anudeepkumar
Strategic analytics leader driving revenue growth, CAC reduction, and scalable data products.
IndiaWhat I'm looking for
I am a strategic analytics leader with 8+ years of experience partnering with C-suite and cross-functional teams to translate business needs into technical solutions. I build scalable analytics functions, unify data post-acquisition, and enable high-velocity decision-making through dashboards, forecasting tools, and AI-powered insights.
At Emeritus, I led migrations to BigQuery and Salesforce, standardized metrics and UTM structures, developed lead scoring and conversational AI tools, and automated MIS workflows—delivering measurable CAC reductions, revenue growth, and substantial time savings. I have a track record of improving product health, boosting conversions, and designing data-driven course and pricing strategies.
I am skilled in SQL, Python, BigQuery, Tableau, Power BI, Excel, and OpenAI APIs, and I focus on building durable analytics solutions that drive operational efficiency and strategic impact.
Experience
Work history, roles, and key accomplishments
EMLead Senior Manager Analytics
Emeritus
Jan 2022 - Present (3 years 8 months)
Led migration and standardization of analytics across legacy systems, consolidated reporting in BigQuery and Salesforce, and implemented channel-level ROI dashboards that reduced CAC by 5% while automating MIS workflows to save ~40 hours weekly.
UNDeveloped Educator ROI and feature impact models to rationalize instructional costs (reduced 12%) and improve conversions by 7%, and optimized media allocation to reduce CAC by 4%.
Senior Associate Manager
Merilytics
Jun 2017 - Jan 2021 (3 years 7 months)
Built clustering and scheduling models to increase studio utilization ~10%, informed pricing tiers, and quantified multi-location traffic drops to guide operational fixes.
Education
Degrees, certifications, and relevant coursework
NKNational Institute of Technology, Karnataka
Bachelor of Engineering, Engineering
2013 - 2017
Completed a Bachelor of Engineering degree at NITK from 2013 to 2017, focusing on engineering fundamentals and applied technical skills.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Salary expectations
Job categories
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