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Shella Puspitasari

@shellapuspitasari

Product-focused business analyst driving process improvements and cross-functional product delivery.

Indonesia
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What I'm looking for

I seek a product- or operations-focused role where I can drive cross-functional initiatives, improve processes, and use data to increase adoption and reduce issues.

I am a Product Operations and Business Analyst with 4+ years of experience translating operational insights into actionable product improvements, developing SOPs, and facilitating user acceptance testing to ensure smooth feature launches and adoption. I excel at bridging technical and non-technical teams, resolving product escalations, and designing data-driven solutions that reduce complaints and improve workflow efficiency.

At GovTech and Skill Academy by Ruangguru, I analyzed and optimized business processes, implemented ticketing frameworks, and led UAT for multiple features—achieving 100% sign-off and measurable reductions in failure and complaint rates. I combine hands-on product implementation experience with training in data analysis and UI/UX to deliver practical, user-centered outcomes.

Experience

Work history, roles, and key accomplishments

GO
Current

Product Operations & Business Analyst

GovTech

Jul 2023 - Present (2 years 3 months)

Analyzed and developed 15+ operational processes and 25+ SOPs to support new feature implementations, facilitated UAT for 10+ features with 100% sign-off, and resolved product escalations handling 500+ monthly help desk queries to improve workflow efficiency and adoption.

Education

Degrees, certifications, and relevant coursework

PA

Pacmann Academy

Bootcamp Certificate, Data Analysis

2025 - 2025

Completed a Data Analyst bootcamp covering Python, Tableau, Pandas, SQL, statistics, regression, and A/B testing.

BA

Binar Academy

Bootcamp Certificate, UI/UX Design

2022 - 2022

Grade: A

Completed a UI/UX Design bootcamp focused on design thinking, user research, wireframing, prototyping, and usability testing.

Universitas Airlangga logoUA

Universitas Airlangga

Bachelor's degree, Biology

Grade: 3.77/4.00 (Cum laude)

Graduated with a Bachelor's degree in Biology, awarded cum laude with a GPA of 3.77/4.00.

Tech stack

Software and tools used professionally

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Shella Puspitasari - Product Operations & Business Analyst - GovTech | Himalayas