Seeking a role at a mission-driven organization that leverages my marketing expertise to drive business growth and client success, with a focus on data-driven decision-making and strategic partnerships.
Shelby McIntyre
@shelbymcintyre
Marketing professional with expertise in omni-channel communications and data-driven decision making
What I'm looking for
As a seasoned marketing professional with over 4 years of experience, I have developed a unique blend of skills in multi-channel communications, data analysis, and strategic campaign planning. My expertise in building strategic partnerships and developing inclusive campaigns has consistently delivered results, increasing ROI and driving client success.
Throughout my career, I have demonstrated exceptional communication, problem-solving, and planning skills, working with mission-driven teams to achieve exceptional results. My experience spans across various industries, including retail, healthcare, and manufacturing, and I am well-versed in leveraging tools and technology to drive project management and data analysis.
I am passionate about using data to inform decisions and drive results, and I am committed to delivering exceptional client experiences through strategic marketing initiatives.
Experience
Manager, Engagement Marketing
Guild Education
Mar 2022 - May 2023 (1 year 2 months)
Managed 14 client accounts with a combined annual budget of $134 million through strategic multi-channel campaigns, integrations, and positive collaborative relationships.
Sr. Associate, Engagement Marketing
Guild Education
Apr 2021 - Mar 2022 (11 months)
Spearheaded the organization's first B2C in-person and virtual events pilot which resulted in events across 28 partners in one quarter, with a recorded $4-$11 ROI.
Sr. Student Success Coach
Guild Education
Aug 2019 - Apr 2021 (1 year 8 months)
Coached a caseload of 400+ working adults to set and achieve personal and professional goals.
Educator
Connecticut River Academy
Aug 2015 - Aug 2019 (4 years)
Developed multiple curricula that adhere to Common Core State Standards and English Language Proficiency Standards while successfully advising a cohort of 120 scholars toward personal and academic success.
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