Shazidul Alam

I’m a Product Analyst on the Rides vertical at Pathao, partnering with Product, Engineering, Operations, and Marketing to uncover user and driver problems through data—then scoping, shipping, and measuring solutions across the in-app experience.

I’ve grown from Product Intern to Product Analyst in two years by staying focused on real problems and measurable outcomes over output. I own features end to end: translate requirements into scoped products, coordinate cross-functional execution from idea through launch, and define success with the data needed to track performance after release.

Some of my most impactful work includes real-time traffic awareness, scaling to 4.3M events across 808K users; booking & fare discovery, recovering roughly 12% of funnel drop-off at key touchpoints; and pricing transparency, cutting fare-related complaints by around 5% when final fares differ from estimates. I’ve also driven experimentation and adoption improvements through A/B testing, context-aware conversion prompts (~9% of users tapped), and in-app promo visibility (+~6% promo usage without additional spend).

I bring a strong analytics and experimentation toolkit—SQL, PostgreSQL, Python, Tableau, and Firebase Analytics—supported by clear stakeholder alignment and lightweight operational artifacts like SOPs. I’m also grounded in UX and product thinking through the Google UX Design Certificate, along with product and data-focused training.