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Sharon AbonyoSA
Open to opportunities

Sharon Abonyo

@sharonabonyo

Marketing consultant and digital marketer who boosts growth with data-driven campaigns, SEO, and compelling copy.

Kenya
Message

What I'm looking for

I’m looking for a marketing role where I can craft clear messaging, run data-driven SEO and social campaigns, and optimize performance with analytics. I want a team that values collaboration and consistent growth outcomes.

I’m a marketing consultant at Ahadi Digital Marketing Agency, where I craft messaging and implement strategic positioning for clients. By supporting business planning, branding, advertising, remodeling, and marketing, I helped boost monthly sales by 100% over a ten-month period.

I devise and execute social media campaigns to increase brand awareness (125% on average), while building integrated marketing campaigns across email, print, digital, outdoor, and social. I gather and interpret data from Google Analytics, Meta Business Suite, and Search Console to track performance, then translate insights into strategy. I also collaborate cross-functionally with sales teams and external agencies to align campaigns with business objectives.

Previously, as a Digital Marketing Consultant at Mountainise Digital Marketing Agency, I launched automated email marketing workflows that increased return customer bookings by 28%. I also boosted social media engagement by 75% through curated content and improved email open rates by 40% and click-through rates by 22% using segmentation, A/B testing, and tailored messaging.

Earlier, as a Marketing Specialist at Axis Writers, I co-managed the development and delivery of a companywide media kit, increasing national sales by 8%. I coordinated with internal teams and external consultants to design, build, and launch ten websites, while producing SEO-optimized content for websites, blogs, and social platforms—several articles were picked up by major media outlets.

Experience

Work history, roles, and key accomplishments

AA
Current

Marketing Consultant

Ahadi Digital Marketing Agency

Mar 2024 - Present (2 years 1 month)

Crafted client messaging and strategic positioning, supporting business planning, branding, advertising, and marketing; drove a 100% increase in monthly sales over ten months. Led social media and campaign execution, improving brand awareness by 125% on average while using analytics (Google Analytics, Meta Business Suite, Search Console) to guide strategy.

Education

Degrees, certifications, and relevant coursework

MOI University logoMU

MOI University

Bachelor of Science in Communication and Public Relations, Communication and Public Relations

2014 - 2018

Earned a Bachelor of Science in Communication and Public Relations from MOI University in Eldoret, Kenya, from 2014 to 2018.

Tech stack

Software and tools used professionally

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