Shakti User
@shaktiuser
I build B2B digital campaigns that grow engagement, leads, and brand visibility.
IndiaWhat I'm looking for
I've delivered multi-channel B2B digital campaigns for Bosch Mobility Fleet Services, reaching 50,000+ audience members and increasing engagement and leads by 20%.
At Robert Bosch GmbH, I managed a LinkedIn-focused paid social budget of approximately €10K per month, created performance reports with Google Analytics, and coordinated sales teams and agencies across three international markets.
Previously at ThinkBig Software Solutions, I created social content that increased engagement by 50%, ran promotional campaigns and brand activations reaching 1,000+ customers, and generated leads through email and SMS outreach.
I'm building further performance marketing capability through AI-driven automation, ad copywriting, campaign optimization, audience targeting, reporting, and Power BI dashboarding.
Experience
Work history, roles, and key accomplishments
Executed multi-channel B2B digital marketing campaigns for Bosch Mobility Fleet Services, reaching 50,000+ audience members and increasing engagement and leads by 20%. Managed a LinkedIn-focused paid social budget of approximately €10K per month and delivered KPI performance reports using Google Analytics.
Digital Marketing Executive
ThinkBig Software Solutions
Jul 2022 - Jul 2024 (2 years)
Created social media and storytelling content for Instagram, Facebook, and WhatsApp, increasing engagement by 50%. Coordinated with designers and creative agencies across 4 concurrent projects and collaborated in Figma to refine campaign creatives, reducing turnaround time by 20%.
Sales Operations Assistant
AIESEC
Feb 2021 - Jul 2021 (5 months)
Made cold calls to prospective clients for international partnerships, achieving a 20% conversion rate. Created content for Instagram and WhatsApp to support international partnership outreach and maintained a sales tracker to monitor pipeline progress.
Education
Degrees, certifications, and relevant coursework
EDHEC Business School
Master of Science, Marketing Management
2024 - 2025
Pursuing an MSc in Marketing Management with coursework in Brand & Communication, CRM, Digital Marketing, and Hospitality Marketing.
M.O.P. Vaishnav College for Women
Bachelor of Business Administration, Business Administration
2019 - 2022
Earned a Bachelor's in Business Administration with coursework in Marketing, Brand Management, Digital Marketing, and Event Management.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Job categories
Skills
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